Maximum44,

Still no arrows for me. Anyone else missing the arrows?

I am still seeing more PVs in Adsense than in GA.

Could this be caused by ad blockers blocking GA script but allowing Adsense?

I received my arrows, after a lot of talk with my adsense rep. He needed a lot of info from "upstsirs". Now my arrows are back, but my ctr never really recovered!

I think the missing arrows/falling CTR might be a case of "post hoc ergo propter hoc". I've never lost the Nessie arrows yet my CTR has fallen as badly, if not worse than others.

I was missing arrow on my main site only now my whole account is effected. Removed arrow from all my sites. :/

@trebuchet most everything discussed on this thread is a case of

post hoc ergo propter hoc

One person posts that X occurred and as a result Y, then others suffering of Y, look to see if X occurred. Yes X! me too! X causes Y! I have the proof!

Anybody know how long it typically takes for "experiments' to predict an outcome? I started a couple four days ago, and they've each had well over 30k impressions; I'd have thought that would be long enough to get out of the "collecting data" mode.

Anybody know how long it typically takes for "experiments' to predict an outcome?

Google recommends to choose winner when confidence score reaches 95% and I think they also choose the winner at this confidence level. This statistical score depends on the mean outcome of the two experiments. If two experiments are very near in the mean outcome say, $5.01 RPM Vs. $5.02 RPM and their means keeps oscillating over time (sometimes one performing better and other times the other), then theoretically the experiment will never end as you (and the system) can't be sure which will perform better in future.

On the other hand, if there is clear winner, say one experiment with $5.01 RPM and other with just $2.01 RPM. The winner will emerge sooner as the statistical confidence of 95% will reach fast. So, duration depends on the data and outcome of your experiments and theoretically it can be infinity. What confidence level are you at?

They're both at 50/50.

They're both at 50/50.

Seems to indicate a draw as far as effectiveness goes, at least so far.

But at 30.000 each in 4 days impressions I think I'd let it run a few more days. In general, unless there is a blow out one way or the other I like to let things run a wee or a day or two more.

I've had a couple of experiments where there really wasn't any benefit either way, so I just cancelled the experiments and left the ads as the were to start with.

I don't think having the words "sponsored links" above or below your AdSense units make the slightest difference to whether your Nessie arrows are there or not. However, what I've noticed is my Nessie arrows are far from being below and aren't really very appealing in my opinion. What colour is everybody else's I wonder? I don't think there's any way to change minds a blue, I've had a look and there's no option to do so.

[s205.photobucket.com]
[s205.photobucket.com]

Ah well, as May comes to a close I can compare some of my metrics.

The good news is that I've made the minimum with the second half of the month being much better than the first half however the reality is this:

May's PVs are slightly ahead of April's

May's click volume is about 79% of April's and about 45.5% of May 2015

May's EPC is about 84.7% of April's

May 2016 EPC v May 2015 EPC is about 79.8%

Not much to look forward to there other than death in motion!

This month's AdSense earnings are probably going to be the lowest I've had this year. However, I changed a lot of my ads a couple of weeks ago and made some radical changes to what my layout has been for the last few years. I took the decision not to panic if all of a sudden earnings dropped but to leave things in place and just give it time. I think earnings have been okay-ish, better than I was expecting, in fact yesterday was quite good. However this is going to be a trend I don't know, but it seems that the money I'm earning on a daily basis is coming from a lot less clicks than I was getting a few months ago. I'm putting this down to having most of my AdSense units above the fold. But I am absolutely convinced now that my two best performing ads are the 300 x 600 units placed in within the content. I've got a responsive banner that is placed alongside my logo. This shows as a 728 x 90 banner on a desktop and tablet, and a nice little rectangle on a mobile, in fact it looks absolutely awesome. However, it doesn't really get that many clicks, but it's starting to and money through impression rate only, so that is something I'm keeping an eye on.

On a brighter note, my media.net to be improving, this month is my best so far. So monthly earning from AdSense and media.net combined are still giving me a reasonably amount of money each month

Extremely good May 31st here!

About ad or sponsored links. As long as they cut down on the accidental clicks they will help you. Thats all they are doing!

I'm fairly convinced that it's all about getting quality advertisers and relevant ads for visitors (whether contextual or behavioral), more than size or location of the ads. I used to make a lot more with smaller and conservatively placed ads for a few years, than it took a downturn, I upgraded to bigger sizes but it didn't change a thing. Ad links units used to do well also, but I find them to be a waste of space nowadays, especially since they're not exactly good looking.

May turned out to be a disaster with a huge drop in clicks, especially over the past week......

Hopefully things will pick up over the next few months...

A quick note: Have also noticed a large number of Spammy looking Ads are now showing more often on YouTube ...

The ads with the "Click here"! "Click here"! style animations.....

31/5 is the first day in 2016 for me that got to the level of good earnings I had in 2015

Overall Adsense revenue from May is the worst in 2016/2015

btw: 31/5 is five times more than several other days in May - with the same, stable traffic, go figure

April was worse for us. May was decent.

Is there going to be June Adsense thread started?

Ask Redbar. He usually starts em.

Ok, been there, done that:-)

[webmasterworld.com...]

Our AdSense revenues were up about 25 percent in May, 2016 compared to the same month last year. I suspect that a good part of the reason was a switch from 300 x 250 to 300 x 600 ads (maximum one unit per page). The larger ad unit definitely attracts higher-paying CPM ads.

(We've used AdSense only sporadically on mobile, so the comments above refer primarily to desktop/laptop/tablet traffic.)

The following message was cut out to new thread by martinibuster. New thread at: google_adsense/4808223.htm [webmasterworld.com]
8:49 am on Jun 7, 2016 (utc -5)