As I said, since Saturday, I can only see a lot of Asians ads to approve in Adsense!
No niche specific ads, this is strange...

It's like no new big campaign is available for my site.

@Mentat, when you say Asians, what do you mean? Do you mean lot of Chinese/Japanese and similar? The reason why I am asking this is because of the unrelated referral traffic that some of us (Adsense publishes) experienced, our niche is now mixed up with niche of completely unrelated sites. Google at this moment, for what I see having trouble with differing realistic referral traffic from unrealistic one. I have had to go through dozens of referrals in my Analytics report and manually check each and every one of those that I was not familiar with, it does seems like a lot of work and in fact it was a lot of work, but it helped me to come up with the list of unwanted referrals that I have posted earlier today. After filtering the off my Analytics and blocking them via .htaccess all of the "Asian" adds have magically disappeared from Google Adsense and to add more CTR when up within few hours from 1.02% to 3.37% and RPM from £2.37 up to £8.99. Now I am not saying that this can solve the problem, but at least this is something that could help for a while, while Google is going to be able to figure out and possibly win the battle against spammers and spam referrals.

I see foreign language ads in my Ad Review Center too, but I don't block them (unless they look nasty) because I assume they're showing for the tiny bit of non-US traffic that I do get. I never actually see them on my sites myself.

Clicks have gone down, but I'm still getting a few big ones every day, so I'm still up revenue wise.

Few random-ish thoughts:

Revenue is stable. Not great, or good, just stable.

Have moved the priority from AdSense to AdX and spent a considerable amount of time reviewing our unit locations, text ad styles, image vs text, sizes and honestly not much difference.

Not liking the move to AdX as the reporting is delayed... but gives a good hindsight on what happened the day before.

Last 24 hours have been decent - primarily I assume due to people being locked in due to the weather conditions on the east coast.

Might implement some country blocks let us see that is the problem as our main three (US/CA/UK) are just not delivering on the CPMS.

One would think that Google would have enough data from the impressions it serves on a real time basis to discount the bot traffic and reward the real traffic.

Based on that... I'm seriously inclined to think that the discounting is going on with 1) Viewable ads and 2) smart pricing.

Removing ads improved the overall situation. It seems max 1-2 ads per page are better than 4-5 ads (for example).

Quick Question: Are any of you folks seeing tpc.googlesyndication.com showing an unusual number of 'views' and 'clicks' in the sites section of the performance reports?

I have a gaming website that does around 30-40k pageviews a day. Last month my RPM was at around $1.50 with a CPC of $0.15 this month my RPM is hitting around $0.60 and CPC is $0.07 ..... You guys are not alone. This is killing me.

About asian sites.

There are e-commerce sites from China and Malaysia.

From what I was on the ads, there are PROMO for
"Thursday, February 19" = Chinese new year 2015

Another problems is that 80% of the nice ads (US and UK), from reputable companies are from Real-time bidding systems = they optimize each click for minimum cost!

ex:
[i.imgur.com...]

[edited by: Mentat at 11:44 am (utc) on Jan 28, 2015]

BTW, I have confirmation from my ADX rep, that they introduced a new system that block the fake/misleading ads.

From what I see, it's working for 95% of my problems:
- fake subscriptions
- download buttons
- repacked with toolbars Open Source software

One of the worst months in last 6 - 7 months! Pathetic would be an understatement to describe this month. RPM for US has tanked around 60% and overall account RPM has also dropped by 60%.

I hope we get better performance next month, otherwise I might shift to some other network. :(

Real-time bidding systems = they optimize each click for minimum cost!

Of course they do. Advertisers always want to pay the minimum they can get away with. There are plenty of automated bidding applications out there, too.

Yesterday Google seemed to be deleting all my clicks except for a few from the USA, today, so far, a few clicks worth pennies.

It's at times like this I could do with a charity donate button since a monthsworth of them wouldn't even get to the minimum payout. After a full week of this I'm ready to start removing AdSense.

I'm rotating Adsense 50/50 with Media.net and Media.net is killing Adsense. It's been a couple of weeks. I'll give it a couple more and see what happens. In either event, doing this has helped survive the clawbacks--and preserved some of my sanity.

Wish my high traffic site would get approved by media.net.

What are the traffic requirements for MediaNet?

Super chunky click! My eyes bulged in disbelief at my earnings today. Not that it's a record by any stretch, it's just that lately it's been so poor, this is like a winning lottery ticket. It's odd for sure, but I'll take it. Thanks so much Goog!

What are the traffic requirements for MediaNet?

Minimal, but the ramp up process is tedious.

My best day of the month, by far today. Some high value clicks which have been rare this year.

Another crazy money day here too. Probably my best Wednesday yet.

the ramp up process is tedious.

Ramp up? Do you mean the ramp up of earnings to a reasonable level or what?

Yet another poor USA EPC day on Wednesday and, of course, it always happens when I get a decent amount of clicks, arghhhh.

Ramp up? Do you mean the ramp up of earnings to a reasonable level or what?

Yea for me it took at least a couple months.

Heh yesterday's earnings were 10% of Tuesday's. Google be trippin'.

Hey G whassup?

Apart from new record lows across the board including ZERO clicks so far today from either the USA and UK, with Canada and Australia not even recording ANY PVs (another first), I have a new top country earning for...Egypt at 310% of its average, it's best day ever.

Man is this thing broken or what!

Ramp up? Do you mean the ramp up of earnings to a reasonable level or what?

Yes, the whole onboarding process involves showing their default inventory for a while ... then some how they determine that you're worthy of more.

I could not be bothered giving my inventory to them for "testing". Have low patience these days for "real time" systems that need manual review.

I've also noticed that Media.net ads look less professional than ads served by Adsense and other networks. They also tend to feel they should determine the style and colors that work best on your site as they "optimize" your ads.

I'm hitting an all time low today. Its getting lower every day. I'm down $712.12
-$242.53 (25.4%)
vs previous 28 days

Page views
19,627

RPM
$0.58

CPC
$0.06

Terrible.

Coincidence Mamaluke? I'm down 25.8% over the previous 7 days, this month's target disappeared just over a week ago.

Last 28 days I am down 57.3% yet traffic has stayed the same. Horrible.

@RedBar I feel your pain. My traffic is up

Page views
953,352
+87,376 (+10.1%)

RPM
$0.73
-$0.38 (-34.2%)


ProductEstimated earnings
AdSense for Content
$581.55 (-29.7%)
AdMob (Mobile Applications)
$118.70 (-11.9%)