@MP

Are you serving personalised or non-personalised ads?

non-personalized ads :(

Wow dont know whats going on but it happened again. Yesterday it was taking off, then around 2pm it stopped, only got like 5 clicks for the rest of the day and today hardly any clicks. This is crazy.

My CTR is half today. I am in same club?

Very low CPC until now today .

@BeerSEO Sorry I didnt mean to insinuate you dont what responsive ads are. I was just trying to find out what I was missing. Because no matter what I do with a responsive ad, if I dont specify the size of the parent div, it will automatically show 1 size ad which appears to be 468x60. Yet if I put a div around it and change the sizing to 300x250 it will show different size ads no bigger than 300 wide.

Side note, using Auto Ads I noticed my coverage dropping. The day before I started using it my coverage was 95%. Then the day I started, it was 78% then today 68%. Dont know if it means coverage was dropping for my hard coded ads or for ads overall.

I am getting this error message in Chrome console , Should I be worried ?

Cross-Origin Read Blocking (CORB) blocked cross-origin response [google.com...] MIME type text/html. See [chromestatus.com...] for more details.

We are still down by 70% and yesterday about the worst day ever. Is anyone doing well w ad sense anymore?

Bad performance here as well maybe they will earn the fine back through the publishers :-)

It's only a part of my revenue and it will be lower and lower if CPC/CPM keeps dropping.

The CTR has become progressively worse over the last few months to the point I have had to add a links unit a couple of months ago. Links unit has increased the overall CTR to the highest the site has ever had, but the CPC from these link units are 50-70% lower than the standard ads meaning overall benefit is not really compensating the 'too many ads' overexposure the link unit now creates. I really prefer to keep the number of ads down to two. It's the best compromise between keeping a good CTR and a good CPC, or at least it used to be that way.

I sometimes feel that Adsense is dying (maybe its just me). The only problem is that my site doesn't really lend itself to affiliate programs.

Has Adsense ever considered in content text ads? These will surely lead to much better CTR but may provide unintended clicks (people thinking its a link to another page on the same site). The banner blindness together with poorly targetted ads is an increasing problem for Adsense.

A common theme over the last few months is that you get a very decent day and then a series of bad to average days.

So Im testing these new optimization suggestions by Google Adsense for one of my sites. I definitely see a difference, though dont know what to think. The number of clicks have gone way up on the one site Im testing. Its a fairly new site so I been averaging 5-10 clicks a day. Just a couple of days after making some changes I am now getting around 15-20 clicks. Yet the pay out for each click are pennies. Yesterday I make less than $10 on 20 clicks. Hopefully the clicks continue and the CPC will catch up and go up as well. Gonna wait at least another week before I make the changes on my other sites.

Side note, is anyone using AMP for their mobile sites? If so have you seen improvements to earnings? From what I read using AMP makes the site a lot faster to load but wondering if switching to AMP translate to more earnings.

My earnings is half on AMP versus the normal page. Just having it for the top stories.

Yesterday I make less than $10 on 20 clicks

I wouldn't complain. With by average CPC, I would be lucky to get $2 with 20 clicks - probably a lot less.

Links unit has increased the overall CTR to the highest the site has ever had, but the CPC from these link units are 50-70% lower than the standard ads

99% of my clicks come from responsive link ad units. I also use a responsive ad unit, but very rarely get clicks. And yes, although CTR is good with the link ad units, CPC is extremely low. On one particular (quite popular) page, clicks from the responsive link ad are always $0.00. Last week I got two responsive link ad clicks in close succession on this page for a grand total of $0.00. On other pages, $0.01 and slightly above is normal. On several days recently my average CPC has been 4.5p. Even with 20 clicks it still fails to reach a quid. This is quite depressing, as well as demotivating.

I remember reading somewhere (probably in these forums) how playing around with the Ad balance can get rid of a lot of low paying clicks. I've been experimenting with different settings, but no luck yet.

I don't know why I still bother. I removed Adsense for a couple of years when my affiliate links were doing well because Adsense earnings were so low. My site is mainly travel related and a few years ago I was doing great with a hotel booking affiliate. My affiliate earnings were far higher than Adsense had ever been. However, that died eventually and when it did I replaced Adsense. Earnings are still low, but it's better than nothing I guess, and there remains the eternal hope that one day, maybe, Adsense will begin to return to how it used to be. Yes, delusional, I know. Also, Google throws in a good day every now and again simply to give me a false sense of optimism.

One day, I will actually start to do what I've been intending doing for ages - forget Adsense altogether and start writing some eBooks. Inertia can be a problem at times, but the worse Adsense becomes the more motivation I have to try something different. For that I should thank G.

I will do an experiment on my above-the-fold ads to use DFP and will make it responsive.

I will monitor what happens in the next few days.

Don't use DFP ad units above-the-fold. DFP ad units are slow to load and users will scroll down to content lol

Just load asynchronous.

@MayankParmar yeah I noticed that one.

CPC has been fluctuating every alternate day since last 10 days. One day it is less than half of last month's average and on another day, it is more than double of last month's average.

I second Mr. Jai Dee. 10 USD per 20 clicks is 0,50 on average, so that's pretty good.

Page RPM is dropping and maybe it's because of holidays but 23K pageviews and so far not even €7 revenue is ridiculous. Well I just keep on lowering impressions to Adsense so it doesn't hurt to much and other networks get the benefit.

We'll get a present from Alphabet/Google and hopefully not only those balloons at the Adsense dashboard ;-)


** Alphabet Inc reported that expenses from its
Google search business grew more slowly in Q2 while revenue rose
more steeply, boosting profit above Wall Street targets.

** Shares up 4.2 pct at $1,262.10 in early premarket trade

INVESTMENT RAMP IN NEW BUSINESSES CONTINUES
** Macquarie (outperform, PT: $1,250) says GOOGL's ads are
still the primary driver, but investments are ramping
considerably and co needs to show that its emerging businesses
can be meaningful profit drivers over time
** Cowen (outperform, PT: $1,420) says GOOGL's gross revenue
was driven by continued strength in its Mobile Search, YouTube
and Desktop Search as paid click growth remained robust
** GOOGL's net revenues beat consensus as gross revenue
upside was bolstered by lower than expected traffic acquisition
costs (TAC)
** Cowen views 2018 as a period of heightened investment and
at this point expect capex spend to step down in 2019 to ~16 pct
of net revenue
** Pivotal (hold, PT: $1080) says there do not appear to be
any signs that should cause a meaningful slowdown any time soon,
as fines from the European Commission are not likely to hamper
co's growth rate
** BMO (market perform, PT: $1,150) says slow down of
GOOGL's TAC in Q2 is encouraging; however, expects the TAC rate
to trend higher and continue to remind investors that "content
acquisition costs associated with YouTube show up in Other COGS
and not TAC"

Saw this in the news last night too but I don't think they'll pass down any of the riches :)

Heck, they don't even send me swag anymore! I miss the old Google.

So after tweaking the ads around my site is getting a lot of clicks just once again not making much. 32 clicks for the day for 1 site, ended up making 12 bucks. Just wondering with time I will see an increase on that. Not complaining, I made the same change to 1 other site and now only getting 1 or 2 clicks a day. That is why I dont make changes across the board. Just because it works for 1 site, doesnt mean it will work for another. I never did get auto ads working. Im also testing out Ezoic with one of my big sites. Not bad, first time running for a full day and made almost $100 for the day. Hopefully with time and Ezoics AI it will get better and keep going up.

@Sillysoft since when did you tried Ezoic? I did tried it once but after a couple of weeks I opted not to use them anymore because I saw a decline in my traffic and revenue. They say they will need 18months of data to be able to complete the testing.

@bugthinker I have been on it for a week now. I joined up because my buddies bought some sites from me and they been on Ezoic for a few months and both allowed me to login and look at the data and they are all making more money than when I owned the sites. So I decided to give it a shot with 2 of my sites. I have it setup 80/20 right now, so I'm happy with the results thus far. But didn't implement to all sites at once for the very reason you mentioned. Don't know how it will affect my sites.

Side note. Man it happened again. This is worrying me. Second time in a week where I'm having a good day, making money then at one point the clicks just stop across the board. I have now had 2 clicks across all my adsense sites since 5pm.

@Sillysoft probably Ezoic was still testing. Their AI will rotate, change, and modify all combinations of ads and placement on your site to get the most profitable position, size and placement. Well, good for you then - it seems their AI is now getting better.

The trouble is not that July was awful, the problem is that the next month is August and it's a holiday month for many industries.

AdSense dropped a lot this week :(

August was a nightmare last year. Remember 8th August? When AdSense had some big outage and earnings dropped by 90% for many.

For once, I am in the opposite trend. Lot of improvements since mid July. May be seasonal.