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AdSense Earnings and Observations - August 2022

         

dolcevita

6:25 am on Aug 4, 2022 (gmt 0)

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What a dream start in August. In the last 5-6 days, CPC, RPM, CTR have increased by 10%-30%, so that the daily earnings at this moment are at the level of 10 years ago.

ronron

7:23 pm on Aug 24, 2022 (gmt 0)

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People reporting 40-50% drop compared with last year, well, same here. Holding out hope that there will be a record breaking Black Friday spend.

allhearts

10:07 pm on Aug 24, 2022 (gmt 0)

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Very down from last year, but I see little improvements a few days in a row and think, is it gonna start to get better? Then everything goes caput again.

deriklogov

11:36 am on Aug 27, 2022 (gmt 0)

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Friday impressions down about -6% vs last friday, revenue same, trafffic same, anyone else see number of impressions down ?

IndyMattR

12:51 pm on Aug 27, 2022 (gmt 0)

5+ Year Member



Kinda wonder if it's due to the war. Everything more or less mirrored last year up to March, then it became erratic up to May, and since then earnings are simply significantly less. :(

Soulofmonk

7:48 pm on Aug 30, 2022 (gmt 0)

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Not a good month. RPM has been very low; I had high expectations.

CommandDork

8:16 pm on Aug 30, 2022 (gmt 0)

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First time in a long time but I noticed Coverage down into the mid-80% range instead of the usual low-to-mid 90%. Two straight days (today included) of 80% readings. Hmm...

Swanny007

11:52 pm on Sep 1, 2022 (gmt 0)

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My CTR fell off a cliff on about August 17th, stayed down. It did boost my CPC though. I'm not sure what happened but it looks like two other people experienced that too. The only change I made was a few days before I switched my analytics to GA4 and then updated the AdSense codes to use the crossorigin tag. I did not change any ad sizes, placement, names, etc.

I'm stumped as to why. My earnings are down about 50%-ish compared to the same time last year, it has been sliding down all year. I have a feeling this is the new normal.

gatormark

1:38 am on Sep 2, 2022 (gmt 0)

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August was down 56% from last year. I guess this is what it is.

Swanny007

5:13 am on Sep 2, 2022 (gmt 0)

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I checked and August was down 52% from last year in terms of earnings. Pageviews down 32%, impressions down 46%. For what it's worth.

Soulofmonk

7:15 pm on Sep 2, 2022 (gmt 0)

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36% drop

2020 vibes

allhearts

8:27 pm on Sep 2, 2022 (gmt 0)

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Very bad day here as well, traffic is down, earnings and everything across the board.

deriklogov

10:21 pm on Sep 2, 2022 (gmt 0)

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Traffic down -10% , some spots -20%, but i think its just time, usa traffic, long weekend + school starts, should get back next week or so

gatormark

8:22 pm on Sep 7, 2022 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



@capulkit

Yikes!
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