Start a YouTube channel?

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Start a YouTube channel?

Using same videos from website.

Broadway

6:00 pm on Jan 27, 2023 (gmt 0)

I serve ads on my website through an ad service.
They encourage having videos on your website, so they can show video ads before and after they run.
They provide me with an on-page video player. My videos are uploaded to the ad service and hosted on their servers. They handle the video sitemap. Each video has an associated web page declared.

I'm plenty happy with everything my ad service provides and does. I plan to make more videos.

Is there any reason why I shouldn't start a YouTube channel with these exact same videos?
Right now I have no exposure on YouTube. Wouldn't this give me more exposure for these videos and possibly a chance to monitize them further?

Is there any "duplicate content" type of issue here? Or any negative with posting to YouTube in this type of case? Thanks.

mack

6:30 pm on Jan 27, 2023 (gmt 0)

YouTube can certainly gain you a lot more exposure simply by being the "go-to" video platform. As it stands you serve the videos on your own website using a third party to handle the video hosting and ad delivery. It does make it harder for people to find your content though. On YouTube, you can get a lot of referrals due to users searching on YouTube. Very often you also get video referrals from YouTube listings on Google results pages.

Monetisation on YouTube only requires 1000 subscribers and 4000 hours of watch time over the previous 12 months. I don't think it would do you any harm to upload your existing videos to YouTube and see how it goes. If you do reach the threshold for monetization you can then rethink the delivery method for your own website and perhaps switch to embedding the videos from YouTube directly on your pages.

Mack.

Broadway

1:16 am on Jan 28, 2023 (gmt 0)

Thanks for the answers Mack. I had seen those required-for-monetisation numbers and wonder if I can reach them. But anyway, it seems there's no reason not to participate with YouTube, primarily for the exposure. Thanks again.

Sgt_Kickaxe

3:28 am on Jan 28, 2023 (gmt 0)

The ad service I believe you're referring to places your videos on other websites too, and revenue is shared.

If that's the case, you might consider branding the videos and creating a YouTube presence. Just don't get stuck in the "I work for YouTube to make my site better" trap.

The service has a cool AI video creation tool that creates videos from content pages. You should probably keep that stuff off Y, it's your content repeated.