Most extreme difference between English and German
Same campaign in 2 lanuages
jetteroheller
2:12 pm on Jan 31, 2024 (gmt 0)
This is a keyword campaign. Keywords translated to the target language.
German campaign 9.16 € 2,940 impressions 17 clicks, 0.58% CTR English campaign 9.10 € 1,031 impressions 460 clicks 44.62% CTR
engine
5:39 pm on Jan 31, 2024 (gmt 0)
That's quite a bit different.
The key for me is always the ROI
lucy24
9:07 pm on Jan 31, 2024 (gmt 0)
Are you planning to delve more deeply into this, or just cut your losses and focus on English? There are so many different possible explanations ... (“Germans don’t like to click on stuff” is fun, but not likely.)
jetteroheller
3:39 am on Feb 1, 2024 (gmt 0)
I set the first maximum 0.45 € as maximum per click. The English campaign worked good with this setting. I had to increase at the German campaign to 0.70 € maximum per click that it started running at all.
