Twitter's Official Analytics Product Has Arrived

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Twitter's Official Analytics Product Has Arrived

travelin cat

9:16 pm on Nov 17, 2010 (gmt 0)

Twitter has started inviting a select group of users to test a new analytics product... With Twitter Analytics, users will be able to see a plethora of data about their account; for example, information about which tweets are most successful, which tweets caused people to unfollow, and who the most influential users are that reply and retweet their messages.

[mashable.com...]

They are expected to make the announcement later today at the Web 2.0 Summit in San Francisco.

BillyS

2:03 am on Nov 18, 2010 (gmt 0)

Can't wait. That's for tweets you say... ? Ah yes, very useful tool.

tedster

2:37 am on Nov 18, 2010 (gmt 0)

There are other companies who already provide this kind of Twitter analysis - and for more than just a user's own account. I can imagine their concern that Twitter will eventually teaar those business models into shreds.

However, such businesses are already basing their existence solely on a Twitter partnership, so both parties need to proceed with caution here.

atom42

9:22 am on Nov 18, 2010 (gmt 0)

By Twitters own admission they haven't been very good to their 3rd party partners...

zeus

11:12 am on Nov 18, 2010 (gmt 0)

twitter still uses google analytics right? for stats

tedster

3:54 pm on Nov 18, 2010 (gmt 0)

Yes, at least,the GA code is still in there.

By Twitters own admission they haven't been very good to their 3rd party partners

I think that's one example of why Evan Williams stepped down as CEO [webmasterworld.com] and asked Dick Costollo to take over. Williams had a great idea and is a good coder, but when it comes to charting the entire course of the company, he's not in his natural element.

fabulousyarn

4:27 pm on Nov 18, 2010 (gmt 0)

anyone out there using flowtown for this - it kind of mashes all the data from twitter, facebook, etc and better yet associates it with users/contacts/clients...I love it, but am trying to wrap - wondering if this data will be able to wrap up into one client - I hope - I don't need 25 different dashboards!

Sgt_Kickaxe

11:31 pm on Nov 18, 2010 (gmt 0)

I don't need 25 different dashboards!

give it time, Google will try to make all the others obsolete, eventually.

PayMePerClick

5:12 pm on Nov 19, 2010 (gmt 0)

We have this but I don't see any report on what tweets caused people to unfollow you. I'm not sure if that's even possible. I could have seen a tweet 5 days ago, then cleaned up my following list and removed you. Who's to say which tweet actually caused the unfollow?

anallawalla

1:03 pm on Nov 21, 2010 (gmt 0)

Qwitter (useqwitter.com) used to email you which tweets caused people to stop following you. I signed up for the paid version ($4.99/yr) but didn't notice any change in the information sent to me and then it no longer sent the particular tweet when it told you who had unfollowed you.

I haven't heard from the site for a while and when I checked it now, it can only show my tweet from 11 October backwards, i.e. no recent tweets. Even the count of my followers/following is not accurate. Don't know what's up.