I'm faced with an interesting dilemma at the moment. I'll use sausages as an analogy, because I don't like widgets.
I have two websites on two different domains. The two sites have identical content except for Title tags.
The first (original) website was set up as sausages.com (not the real domain). Since then our company branched out and we now sell a much wider range of tasty meats. So we set up a second website, asc.com (this stands for "amazing sausage company"!, though that isn't mentioned on the site - it's simply ASC), so that it doesn't look like we just sell sausages. These sites have both been live for a while now - maybe 6 years and 2 years respectively. The older site ranks much better.
I now realise this is probably not the best set up - there are potential duplicate content issues and also the link juice will be split between two sites rather than concentrated on one. So, what should I do?
1) Leave everything as it is - there is potential for having both domains in the top 10.
2) Keep only sausages on the original website, and other meats on the new website.
3) 301 Redirect the old site to the newer site - will the good rankings of the older site be lost if I do this, or transferred to the new site?
4) Something else!
Any help or ideas would be appreciated.
Thanks