Ive a competitor and their site ranks well to say teh least, many of the pages arent text based but graphic, no hidden text etc.
I suspect its due to cast numbers of back links, would that be correct ?
caveman
11:16 pm on Nov 28, 2008 (gmt 0)
Number and quality of backlinks would be the most likely reason, yes. Strong trust and authority can do a lot for a site. That said, they are vulnerable, because if their backlink profile can be replicated by a site with better on-page content, then they are suddenly at a disadvantage. ;-)
Essex_boy
1:36 pm on Nov 29, 2008 (gmt 0)
Thats what I suspected, just have to look a little closer now....