Pinterest has announced new shopping features for advertisers, such as "slideshow for collections" which automatically pulls from an advertisers catalogue and turns it into an ad.
It's also added "merchant values" where choices of brand values can be selected, such as, “responsibly sourced.”
Pinterest says it has expanded the popular "Verified Merchant Program" to additional countries, including Austria, Brazil, Italy, Mexico, the Netherlands, Spain and Switzerland. Being a verified merchant means "enhanced distribution" on Pinterest.

There's a test "Idea Ads with paid partnership," which Pinterest says is a joint venture between creators and advertisers, with the aim of creators making more money on the platform.

[business.pinterest.com...]