There's a place where you can estimate placement by cost.

I am having the same problem.

I have been running ads for nearly 5 days now, and most of the keywords are not generating impression. In the estimate, it shows most of the keywords would generate impression. I tried raising the budget but makes no difference.

What should I do to resolve this problem?

Thank you

My experience with MSN is that their estimation tools always are under-valueing the required bid needed to get to a specific position.

Raise your bid prices, and keep raising them and eventually you will find traffic.

Another possibility - and this is a question to anyone as much as a suggestion - is that elsewhere on the system you have bid on a single word or subset of the keywords not appearing - so that advert appears instead. Not sure which would take precedence. For example:

You bidget for "big blue widgets" AND you bid for "widgets" on a broad match. The "big blue widgets" might never see the light of day unless or until you delete the term "widgets" or make is a more exact match.