Traffic Steady, Earnings and Impressions Down?

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Traffic Steady, Earnings and Impressions Down?

maccas

6:45 pm on Nov 10, 2021 (gmt 0)

Hi, just notice my adsense revenue for one particular .co.uk site is way down, like cents as opposed to 10-20 a day. OK I thought hit by yet another penalty of some sort in Google search as ad impressions are also almost non existent. I open up search console and according to that my traffic is stable, no different from last month or the month before. I open my site in my non ad blocking browser and relevant ads are still there. I seem to be missing something, but what? I should also add I am not in the UK anymore so I am checking my site from a non UK ip address, could it be that my ads are not showing for UK users? Does this happen?

Sissi

8:43 pm on Nov 10, 2021 (gmt 0)

Hi
I have the same problem and this started 3 weeks ago, but with ads being blank.

I ve informed Adsense, they have verified and could not see any issue ( no restriction no penalty).

Same traffic, but 50 pc less revenues.

Niresh12495

7:47 am on Nov 11, 2021 (gmt 0)

Yes it could happen if you have a wrong Cookie Consent implementation.

maccas

9:57 am on Nov 11, 2021 (gmt 0)

Interesting, could be that as was using a trial of cookiebot as didn't have one and it was a quick solution. Emailed someone at Google and they told me it was now compliant but the trial expired around the time my revenue suck.

Sissi

10:22 am on Nov 11, 2021 (gmt 0)

Just to let you know than on my side the consent implementation is right according to Adsense (Funding Choice)

Sissi

11:27 am on Nov 11, 2021 (gmt 0)

Probably because they have moved fundingchoice to add manager and there is need for the go setup some options

Sissi

9:01 am on Nov 12, 2021 (gmt 0)

@Niresh

You are right just made the modifications and after 24 hours my revenues are back to the right level.
Thanks

Niresh12495

7:25 pm on Nov 12, 2021 (gmt 0)

I had a similar situation once @Sissi and lost 10 days earnings

Sissi

8:42 pm on Nov 12, 2021 (gmt 0)

Same here almost 10 days !

NickMNS

2:13 am on Nov 14, 2021 (gmt 0)

I'm working with a site that had similar issues with coverage and with their cookie consent implementation. We just implemented the new AdSense cookie consent mechanism and it seems to
resolved the problem. I have limited access to the stats but it looks good so far.

Here is a thread about AdSense's new cookie consent messaging feature:
[webmasterworld.com...]

Sissi

10:35 am on Nov 14, 2021 (gmt 0)

@NickMns

Funny that Adsense could not help on this
Or it was just a coincidence that the revenues became �normal� again.

NickMNS

1:27 pm on Nov 15, 2021 (gmt 0)

Funny that Adsense could not help on this

Fully agree, they should show a banner in the account like they do for ads.txt.

Or it was just a coincidence that the revenues became �normal� again.

I don't use revenue to measure this, I use "coverage", prior to the change coverage for the site was ~60% now it is up over 80%. But I don't know the exact value, I'm waiting to hear back.

KRazor94

2:06 pm on Nov 18, 2021 (gmt 0)

Can some help me to implement cookie consent implementation. I have a wordpress site. can yiu please what should I do ? do I need to update my privacy policy page ?

NickMNS

2:16 pm on Nov 18, 2021 (gmt 0)

The easiest I have found is the new AdSense cc-banner. It can be found in the left sidebar links of your Adsense Dashboard, fourth from the top, "Privacy & Messaging". Click the link and follow the instructions.

KRazor94

6:11 pm on Dec 18, 2021 (gmt 0)

Hi i,m also getting this issue more than 1 month now. ads are serving and impression are same as before.But clicks are not counting, CTR is ZERO. Please help me to fix this issue.

KRazor94

6:37 pm on Dec 18, 2021 (gmt 0)

Hi, i am facing a strange bug since November 9. my AdSense account does not count clicks anymore. traffic and ad placement are same as previous. Ad impressions also same as previous. No penalty or policy violation notice. all Ads are showing on the site. but the problem is ad clicks are not counting. because of this I am loosing my revenue.
below the screenshot of my AdSense account.

[ibb.co ]

when I check google analytics, it shows clicks and the CTR is 1%. problem is with the AdSense account. Please help me to fix this problem.

[edited by: not2easy at 6:46 pm (utc) on Dec 18, 2021]
[edit reason] splice cleanup [/edit]

not2easy

6:56 pm on Dec 18, 2021 (gmt 0)

Please read this whole thread, there is information that may resolve it for you. If you have gone to your AdSense settings and made the adjustments as described here, see if that takes care of it.

It is hard to hit a moving target so stick to one thread for a better chance at getting it fixed. ;)