Does Ad Balance Experiment Report "Page RPM" or "Impression RPM"?

Forum Moderators: martinibuster

Message Too Old, No Replies

Does Ad Balance Experiment Report "Page RPM" or "Impression RPM"?

Ad Balance RPM

Pixby8

6:48 pm on Nov 24, 2018 (gmt 0)

For those of you who have run "Ad Balance" experiments in the past, when finished, I see that it reports the RPM between the two different percentage settings you're testing. But, is that "Page RPM" or "Impression RPM?"

I'm thinking for the data to be of any use, it would have to be Page RPM, and not just Impression RPM. Am I right?

Robjwood

8:41 am on Dec 5, 2018 (gmt 0)

I have the same question, and am also thinking it should be "Page RPM" but I could not find it described as such. Sorry I can't answer your question, hopefully some learned friend can enlighten us.