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MARCH 2017 AdSense Earnings & Observations

         

frankleeceo

5:28 pm on Mar 1, 2017 (gmt 0)

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March is here, the beginning earning is usually lower compared to the average of last 30 days. Mid-end of february was decent in my book. Overall febuary as a whole was much stronger than jan in my niches at 17% higher RPM.

Expecting a stronger RPM near the end of this month nearing the end of first quarter. Probably another 5~10% boost from February.

Keep on churning and going~ I have been going back to my older properties to reflect on possible improvements. See what competitors are doing that seem to be working for them. See what things that I did no longer works. It's a continuous process.

Changed 95% of my properties to serve over HTTPs over November.

[edited by: martinibuster at 6:07 pm (utc) on Mar 1, 2017]

leebow

6:21 am on Mar 31, 2017 (gmt 0)

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Anyone else getting the end of the month boost for the last few days?

child please

7:29 am on Mar 31, 2017 (gmt 0)

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It's end of quarter boost man...

And to the guy who asked, I think it was someone else who said they were going to buy a car...though I could use one soon, definitely thinking. Five figures monthly, yes...based on between 5-10 million page views per month.

Ironside

11:19 am on Mar 31, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The survey carries on then it should be a nice finish to the month. Exceeded last month by quite a lot. Media.net is also looking pretty good so quite happy here.

Hey, child please, do you get more clicks than impressions in earnings? I would have thought with a five figure number every month you must be on at least 1000 clicks + a day. I suppose my averages anywhere between 50 and 70 clicks every day. But hey, my website is quite small with around 3000 approximate hits every single day so you can't expect to make too much.

Mind you, I'm making about £30 a month from a website that only receives approximately 40 every single day. Also, 99% of the earnings come from a link unit. Just so happens that the link unit is really following the release of the website so people tend to click on it. It's not a lot of money, but considering how many hits the website gets every day I don't think it's too bad.

azlinda

7:54 pm on Mar 31, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I will NEVER let Google play me for a sucker again and keep me dancing to their tune. I do very well without them, and I don't miss them one bit. I don't even use their browser OR analytics. When I wanted done with them, I wanted done with them completely.

jbayabas

11:32 pm on Mar 31, 2017 (gmt 0)

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@azlinda

I'm so happy for you. I can't wait to do the same. I'm just waiting to get hired from the dream job I applied to 2 weeks ago. I hope I get it. Then I can finally let go of Adsense for good. I'm feeling optimistic.

child please

6:19 am on Apr 1, 2017 (gmt 0)

10+ Year Member Top Contributors Of The Month



Ironside, I'm not quite sure you are asking but I'll take a guess that you are asking if I generate more from revenue from CPM or CPC? If so, the answer is CPM bids, by far...though the amount of impressions from CPM bids vs. CPC bids is pretty close to 50/50.

ember

3:37 am on Apr 2, 2017 (gmt 0)

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Final earnings from last month have not updated yet. It usually happens the morning or early afternoon of the day after the end of the month. Not a fun April Fool's joke.

Mentat

5:51 am on Apr 2, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The spring is here, new quarter, no money.
Saturday (1st of April) was a fool. I took a look at Sunday earnings and I don't want to work anymore...

jbayabas

9:43 am on Apr 2, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



"I don't want to work anymore."

I concur. :(

Cloudbaseflyer

10:18 am on Apr 2, 2017 (gmt 0)

5+ Year Member



32% cutoff again from last month Adsense earnings because of invalid clicks.
Since 1,5 months we made everything what Adsense advise to prevent accidental clicks. I talked with our Google account manager, he checked our sites and says everything is ok. (February was the same, over 30% cutoff.)

Ironside

10:45 am on Apr 2, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



@Cloudbaseflyer when talking about cut-off, are you saying for instance if you made £500 estimated earnings, £150 would be taken off the finalised earnings if you got 30% cut off?

Not sure why that should be happening to some people and not others. For instance, my finalised earnings were only £7 short of my estimated earnings. And this seems to be a trend, it's very rare that they take any more than £10 off my finalised earnings.

Nobody is going to be able to look at your site and predict invalid clicks. I would imagine that invalid clicks are more likely to occur on a mobile device because people have to touch the screen in order to scroll down the page. Obviously if you just touch it once and fairly lightly it won't happen, but some people are quite heavy-handed, this is when I reckon invalid clicks happen.

Cloudbaseflyer

11:03 am on Apr 2, 2017 (gmt 0)

5+ Year Member



Yes, I mean cut off exactly what you say (sorry for my English).
Probably you have right, because our traffic is mostly come from mobile.

Ironside

11:19 am on Apr 2, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It's funny how some websites generate more traffic from desktop and like us a lot of the traffic comes from mobile. A large percentage of my traffic does come from desktop, iPhones in particular. Four years ago I was making nearly £700 a month. It's now about half of that if I'm lucky. I've always put it down to people moving onto mobile devices. I just don't think AdSense units get the same attention on a tiny little screen than they do in a large PC monitor.

kireb

1:38 pm on Apr 2, 2017 (gmt 0)

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I just got my best Adsense month so far, with a clawback of only 0.6%. Especially the first 2 weeks of March were very strong and the last 2 weeks had ups and downs. Very good numbers here.

frankleeceo

3:28 pm on Apr 2, 2017 (gmt 0)

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April's RPM does look pretty bleak so far, even lower than january beginning of the year.

nubchai

5:10 pm on Apr 2, 2017 (gmt 0)

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They clawed back 8% for us in March, the highest ever :(

nubchai

5:15 pm on Apr 2, 2017 (gmt 0)

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But I should add yesterday was the best income day ever in a long time. We used to get a majority of our clicks on desktops with higher RPMs. Now we get 3 times the clicks on high-end mobile devices at less than 1/2 the page RPM we see for desktop clicks. I'd also guess that ad blockers are playing a role too.

KaseyM

1:11 pm on Apr 3, 2017 (gmt 0)

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For those pessimistic please diversify. Adsense provides around 30-50% of our total revenue. The other is split among 4-6 networks which we adjust on an ongoing basis.

CommandDork

5:45 am on Apr 4, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It's just hard to find 4-6 networks that are worth the time. Most Adsense competitors are junk companies with junk ad inventories and end up not being worth the time unless one doesn't mind turning their site to trash. I'm only running two ad networks that I like / trust right now. My third source went to the basement (<5% fill rate) in mid-February so I had to pull them and move my #3 up.

Our list of allies grows thin...
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