Adsense Sending KeyWord Ads to Directly Navigated Page
IanTurner
12:01 pm on Jan 10, 2017 (gmt 0)
The top line of the ad is like {KeyWord:Example Example2 Example3}
This is no good for us as publishers and no good to the advertiser.
LuckyD
4:42 pm on Jan 10, 2017 (gmt 0)
If you literally see those brackets in the ads, it means that some advertiser tried to use so-called "dynamic keyword insertion" in AdWords, and then launched it on the GDN. Either the advertiser messed something up or there was an error delivering it.
It's a self-regulating system, so the advertiser will notice sooner or later.