Forum Moderators: martinibuster
[edited by: martinibuster at 4:57 pm (utc) on Nov. 23, 2009]
[edit reason] Split from here. [webmasterworld.com] [/edit]
- EPC down from October;
- CTR up from October;
- eCPM down very slightly from October (as I'd expect during what is traditionally a weak month for my topic and site).
BUT...
- November, 2009 EPC and eCPM are running noticeably higher than during the same 23 days last year. A sign of economic recovery, perhaps?
What is more worrying is my CTR has gone from 3.5% to 1.5% over the same period.
Yearly earnings still rising though.
Point is you need to compare with yearly trends where possible / relevant
One thing I have noticed this month are some violent EPC swings, for instance Monday's was just over 20% lower than Saturday's and Sunday's.