Forum Moderators: martinibuster
First off,
May 2009 v April 2009 -10.25%
However this is not the whole story for me when the rise in UK Sterling is taken into account, against March it will be roughly -20%!
May 2009 v May 2008
Google Page Impressions amazingly similar
Actual clicks -45.27%
CTR -43.86%
eCPM -44.13%
Earnings -45.62%
Just to really depress myself I compared May 2009 v May 2006
Earnings -62.20% in US Dollars
Global industry, global problems, global contraction!
I used to have in mind a monthly minimum I considered as acceptable before considering another course of action however I have now smashed through that level.
Do I re-set that level now or do I simply not bother with site modifications since the hourly rate is non-justifiable insofar as I am concerned?
How do your metrics compare?
Our in-text link revenues are down as well, and much of our affiliate income has vanished.
One bright spot, our banner (cpm) partner revenues are holding steady. We have actually been able to increase revenue in this area due to the addition of a new ad slot.
Direct ad sales have been difficult as companies want more targeted for less money.