Forum Moderators: martinibuster
Could this be a function of a short month? Additional funds needing to be spent in short order? I guess I will get somewhat of an answer if the trend continues through the 28th.
As an aside, my impression is that, from being an AdSense publisher since 2004, these periods of ups and downs seem to occur pretty randomly, but they always, in the long run, seem to end up better than before.
I'm a small publisher, so my experience is based on what - to some of you - may seem insignificant numbers, but I am working with a very understandable data set. Your mileage may vary, but overall, AdSense is still well ahead of the rest of the adserving pack.
Got the traffic, got the clicks, but the amount paid out has dropped a lot.
My leaderboard EPC average was completely normal however my AdLinks EPC was slashed dramatically by nearly 50% resulting in a much below February daily average overall earnings.
I did notice the ads looked quite good - they are currently running at the size as the rest of the site and I set the fonts to be the same. They can't be misleading as I have a huge box around them, but maybe they are more pleasant to look at and are attracting more eyeballs?
Updation please:-)
I'm still seeing much lower EPCs on my AdLinks, must go have a look and see what's being served.
Since its now the 1st did the trend continue?
I remember when I ran a large adwords account I always tried to spend the full months budget to get the most amount of sales we possibly could. If we didn't spend all the budget for the month it wouldn't get carried onto the next month! This was about two years ago or so.
going "wonky".
So far Sunday's looking good too...what's happened?