Ok so you do a search for your niche on overture. see that it generates 500,000 searchs a month and google will produce more.

What do you aim to have of that market in order for you to achive your main goals?

Please none of the MFA talk.

For my new site I will be happy if in 1 years time I have 5% of the traffic that I see is availble.

Looking at the sites that are at the top I cant see why I wont be.

So what are your goals?