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Is the algorithm suddenly more discriminating?

Or do I have a problem?

         

Chapman

4:47 pm on Sep 25, 2006 (gmt 0)

10+ Year Member



For the first time, except for a few mistaken clicks while testing (or trying to track an elusive MFA URL), I have been finding channel entries in my Reports Overview with minimal eCPM, no clicks and no earnings.

I first noticed this Saturday evening (after system maintemance) and it has continued everyday since. The number of page impressions is typically small and the channels are always different.

Has there been a 'tightening' in the analysis of clicks (that anyone is aware of) or might I have a problem with some of my visitors?

Chapman

trannack

5:15 pm on Sep 25, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Absolutely everything is looking for the moment - normal. The only glitch I noticed was a quite significant decline in revenue on thursday - which was prior to the maintenance - but quite alarming none the less. Since then, everything is just normal - if anything earnings slightly higher than norm. Maybe you are getting invalid clicks that aren't being counted by adsense? Have you sent them an email?

rbacal

6:23 pm on Sep 25, 2006 (gmt 0)



I have been finding channel entries in my Reports Overview with minimal eCPM, no clicks and no earnings.

I was going to say it sounds like site targeted ads, but then I reread what you wrote and saw you got minimal ecpm (ie. > zero) and NO earnings, which is either what you didn't mean to say, or did and something is otherly strange.

DamonHD

6:34 pm on Sep 25, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi

I had this non-zero-but-small eCPM but zero clicks and zero earnings in a couple of channels over the last couple of days, but just assume that it's some VERY slow stats coming down the pipeline, eg part of the numbers delayed by > 1 day.

Rgds

Damon

Car_Guy

6:40 pm on Sep 25, 2006 (gmt 0)

10+ Year Member



I've seen it several times in my URL channel reports, and only in the past week.

Chapman

6:50 pm on Sep 25, 2006 (gmt 0)

10+ Year Member



DamonHD & Car_Guy

Thanks guys... that's a bit of a relief!

Actually, DamonHD, since I started the thread... I've seen one of said channels convert into a click and earnings (not bloody much though).

delayed by > 1 day

Could be a very sound explaination for the previous days... especially since I have seen conversion a few hours later today.

I've seen it several times in my URL channel reports, and only in the past week

Yeah, first time I've seen it as well.

Thanks all!

Chapman

Chapman

5:30 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



DamonHD & Car_Guy

The scenario we discussed earlier:

non-zero-but-small eCPM but zero clicks and zero earnings

has become rather consistant as the week progresses. I'm thinking it can't continue to be an "updation" issue. Are you (or others) still seeing the same?

Chapman

cvas

6:06 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



All I can confirm is serious decline in earnings (50% off) since Saturday the day maintenance work was done. That appears to be consistent over the past 4 days.

Car_Guy

6:49 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



For some reason, my eCPM dipped down to its lowest level ever on Thursday the 21st, and it was also low on Monday the 25th, but every other day lately has been average.

DamonHD

9:53 pm on Sep 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Chapman,

Haven't noticed, but haven't been looking too hard as (a) I've been busy with other things (yes, other than checking AS stats!) and (b) I've had a string of some of the best total AS income days ever in a row as a result of significantly improving my eCPM after some small placement tweaks (AdLinks are *good*).

Rgds

Damon

Chapman

10:33 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



Damon-

Nice to hear from someone with good eCPM these days! In the past week I've had some very good traffic and CTR but if the eCPM would have been where it was last year at this time... my wife and I would be dining out tonight and I wouldn't be writing this! ;-)

Just a bit more OT:

AdLinks are *good*

AdLinks are GREAT! Better than 70% of my best earning channels this month were AdLinks. Actually, earlier this evening I took leaderboards off of 60 pages because only the AdLinks were doing any serious buisness and even with the use of section targeting, the leaderboard ads still were drifting out of relevance.

Regards-

Chapman

[edited by: Chapman at 10:34 pm (utc) on Sep. 27, 2006]

glitterball

3:48 pm on Sep 28, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I think that something has changed algorithm-wise.

I have 2 accounts (2 seperate businesses) - 1 account is purely for 1 website and the other has multiple sites.

The first account is doing great this week, but the second is consistently down across all channels (the websites cover a very broad range of topics).

Correct me if I'm wrong, but as far as I know, since Google Apply filters to accounts rather than channels, it looks like something has changed.

icedowl

3:49 pm on Sep 28, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I had this non-zero-but-small eCPM but zero clicks and zero earnings

That is what it looks like in your stats when an advertiser has targeted your site. Now and then I get a penny or two from those but it never amounts to anything to write home about. Those site targeted ads aren't shown much at all since there is usually a regular CPC ad available that pays better.

Chapman

5:56 pm on Sep 28, 2006 (gmt 0)

10+ Year Member



icedowl-

I should have mentioned that I've had site targeted CPM ads (Onsite Advertiser) disabled from the very first day. Additionally, I've never seen this type of report entry until just this Saturday.

It's almost like G decided that everyone should have site targeted CPM ads ENABLED and "made it so"!

They wouldn't do that... would they?

Chapman

DamonHD

6:04 pm on Sep 28, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi icedowl,

I *do* have some site-targetted stuff, and you could well be right, but it hasn't produced stats like that before that I noticed!

Rgds

Damon