Unusually high CTR today

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Unusually high CTR today

virtualreality

12:44 am on Apr 20, 2015 (gmt 0)

Hello, I have unusual high CTR today. It is 4% and usually I have 1.6%. I tried to investigate in my reports and it seems the clicks occur on my text ads from both US and France. Should I be concerned my CTR has gone up so suddenly? What should I do?

HowYesNo

5:32 pm on Apr 20, 2015 (gmt 0)

my (affected) site is not mobile friendly

ember

5:47 pm on Apr 20, 2015 (gmt 0)

Actually I haven't received a spike in traffic, just in the number of clicks relative to traffic. Nearly 80% CTR. I thought it was abating but it's not.

netmeg

6:57 pm on Apr 20, 2015 (gmt 0)

When I had the spike from xlhost (last year) it was on mobile friendly sites, but the spikes all showed up as desktop. And no accompanying traffic spike, either.

wa desert rat

7:14 pm on Apr 20, 2015 (gmt 0)

I did get a small traffic spike but nothing like I'd get if the CTR was caused by real users reading real content and clicking on ads.Traffic up maybe 2% but CTR up 600%.

WDR

adamxcl

8:14 pm on Apr 20, 2015 (gmt 0)

The hopeful thought that it was the mobile change was what first occurred to me when I saw a increase, before looking at the specifics.

I am mobile friendly but there was not a spike in traffic, Just CTR to make the earnings and RPM way out of whack.

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