Sicked and tired of Panda's and Farming, decided to re-read their "Do No Evil" Spiel, and couldn't help but help. Anyone else want to help finish this revised doc?

[google.com...]

Ten things we know to be true

“The perfect search engine,” says co–founder Larry Page, “would understand exactly what you mean and give back exactly what GOOGLE WANTS.” When Google began, you WERE pleasantly surprised to enter a search query and immediately find the right answer. Google became successful precisely because we were better and faster at finding the right answer than other search engines at the time.

But technology has come a long way since then, and the face of the web has changed. Recognizing that search is a problem we ALREADY solved, we DECIDED to push the limits of our existing PHD’S to provide a fast, INACCURATE, SOMETIMES BIASED and CONSTANTLY REDESIGNED GUI TO JUSTIFY THE EXISTANCE OF THESE PHD’S, whether they’re at a desk in Boston or on a phone in Bangkok. We’ve also taken the lessons we’ve learned from search to tackle even more challenges LIKE PUTTING ROBOTS ON THE MOON.

As we keep looking towards the future, these core principles guide our actions.

1. Focus on BEING BETTER THAN YAHOO AND BING and all else IS IRRELEVANT.

Since the beginning, we’ve focused on providing the best user experience possible. Whether we’re designing a new Internet browser or a new tweak to the look of the homepage, we take great care to ensure that they will ultimately serve THE EGO’S OF THE SEARCH TEAM, AND OUR OWN internal goals AND bottom line. Our homepage interface is clear and simple, and CHANGES FREQUENTLY. Placement in search results is never sold to anyone EXCEPT THOSE FUNNY BLUE OR YELLOW BOXES, and OTHER advertising is PUSHED TO THE RIGHT WITH THE EXTREMELY LARGE TEXT SAYING “ADS” , HOWEVER WE ARE THINKING OF PUTTING THESE ADS IN THE FOOTER AS WE DON’T THINK WE SHOULD MAKE AS MUCH MONEY FROM THEM. And when we build new tools and applications, we believe they work so well THAT WE DON’T NEED TO consider ANY FEEDBACK FROM OUTSIDE THE PLEX – WHY WHEN WE HAVE A TEAM OF TRAINED LLAMAS IN PLACE.