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Hope this helps.
Kathy
[edited by: werty at 7:56 am (utc) on Nov. 2, 2006]
[edit reason] Removed URLs - please see TOS #13 [/edit]
"*Please note: Your approximate daily budget is a target only. You may see fluctuations in your actual daily click charges due to changes in search volume, but your total monthly click charges should be close to your target monthly budget (target monthly budget is calculated as 30 times your approximate daily budget, for a rolling 30 days). If your total monthly click charges exceed your target monthly budget by more than 15%, you may be entitled to a refund."
If you raise the budget mid month, you are essentially telling yahoo, ok I know I've spent $60 x 15 days = $900 with you so far, but I want more clicks so now I raise my budget to $200 per day. To yahoo this means, we've got $900 already, there's 15 days left, (but we'll ignore that) and assume he wants to spend the entire new $6,000 this month. So, let's cap it at $6,000 / 15 days remaining = $400 per day!
Bottomline, they show you a daily budget, but are always thinking on a 30 day schedule. That is why they're going over your daily budget.
Does it make sense? No, they're a bit retarded in that they do not explain this anywhere. But I've experienced this myself. So always take into account the full monthly spend you desire and how many days are left in the month whenever you raise your "daily" budget.