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The source confirmed a Wall Street Journal story saying Yahoo would receive a cash investment from Time Warner in exchange for a 20 percent stake in the combined Yahoo-AOL business. The deal would exclude AOL's fading dial-up Internet access business and value AOL at about $10 billion.
A deal with Time Warner and AOL would be part of a multi-pronged strategy by Yahoo in which it would outsource Web search advertising operations to Google Inc (GOOG.O), the source said.
Separately, The New York Times reported that Microsoft and Rupert Murdoch's News Corp (NWSa.N) are in negotiations on making a joint bid for Yahoo. That merger would join Yahoo, Microsoft Corp's (MSFT.O) MSN and News Corp's MySpace, the paper said.
Reuters [news.yahoo.com]
[edited by: Edwin at 11:01 pm (utc) on April 10, 2008]
It make me think, though...how successful would Yahoo actually be in getting AOL users to use Yahoo? Just because Yahoo works with ATT in broadband where I live, doesn't mean I use Yahoo anymore than I did before. My home page is still MyWay and I still use Google for searches and Gmail for online mail. Unless Yahoo "gets a cut" of my DSL subscription price, they aren't making a dime off of me. This is one reason why it would be risky to buy AOL "in the hopes" of getting more people to use Yahoo. When Yahoo was the only real game in town years and years ago, such a strategy might have made sense. But today, it really doesn't...many if not most of those AOL users know by now that there is a whole big Internet beyond the walls of Yahoo.