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Not just another 301 domain redirect question! If I change my mind?

If in a month I want to change my domain 301 redirect to another one

         

MrSavage

9:33 pm on Aug 23, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I know you get a lot of 301 redirect questions. I can only say in my short time here, everyone has been extremely helpful to me. I really appreciate it. I haven't been able to find, here, or really anywhere else this question/answer.

I'm painfully dealing with assets (domains) that I must redirect, park, etc. I believe I'm clear on how a 301 redirect ultimately plays out, with the exception of changing my mind in a month about where I've 301 a domain to. My other option is parking them or blocking bots from indexing. Which is the best way to maintain the value of these domains?

Example:

example1.com --> example2.com

then in a month, I want to change this to

example1.com ---> example3.com

Does anyone really know the risks of this? Are there any risks? Does that value/backlinks to example1.com remain regardless of if I eventually change that 301 from example2.com to example3.com at a later time? Will Google not approve of a wishy washy webmaster? Does each time you change your 301 will you lose value on that redirected domain?

I know the value of domains, their time online, and their backlinks. Obviously I don't want to throw all this away so I'm treating this like brain surgery. I am approaching this with caution because I don't want to make mistakes which lead to regrets later. Mistakes can be costly. I've been there, done that!

EDIT: I should also ask, what if I want to remove the 301 redirect from a domain and use that domain for a seperate website at a later date? Will this domain then be back at zero value (no credit for time or backlinks)? Sorry I'm not trying to be painful, I'm just gun shy.

bwnbwn

2:43 pm on Aug 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



MrSavage my first question to you is "What is the purpose of a 301"?
2nd question is what happened to example2.com?

301's are used to direct traffic from a domain/page that has been taken out of service..

Will Google not approve of a wishy washy webmaster?
Do you want to find out the hard way. If you feel it may be a problem most likely it is.

I have 301'd a few domain names only to bring the back after a time that have not come back to the same level in the serps. I feel there is some sort of reset on the domain name.

MrSavage

3:35 pm on Aug 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



This comes down to the future of Bing vs. Google, or how they will differ. If at some point the value of keywords in a domain changes, I would have probable reason for bring some domains back to life. Either that, or I 301 my good performing domains to the currently unused domain which is an exact keyword match? Make sense? I'm a bit stuck on this one. The real problem is that a few of my exact keyword match domains are not used. Part of me thinks it's a mistake to just be 301 those to another domain that is not an exact keyword match.

So, example3.com is exact keyword match but is very newly launched with very few backlinks. But example1.com is not an exact keyword match, but has been around the longest with the most backlinks. If you're saying it's better just to deal with this now and pick that ultimate domain to 301 redirect to, then I'm nervous. I would appreciate any reassurance that example1.com and all it's ranking/value/backlinks will be transferred to example3.com. If you've been in this situation I think you can relate to the leap of faith on it. I can potentially be flushing a decent ranking domain down the toilet which is the last thing I want to do. It's a very tough situation for me to act on.

I hope this makes sense. Again, I do appreciate any advice for this. I'm so paranoid that I'm need 110% reassurance that 301 redirecting a good performing domain to a new domain will see that new domain rank the same as the original good performing domain. As we all know, once you have acquired good rankings, the worst possible situation is losing those over a bad decision that cannot be reversed.