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I yield to Wikipedia

I can’t beat their ranking and their content is great

         

bbd2000

8:55 pm on Oct 25, 2007 (gmt 0)

10+ Year Member



What is a content webmaster to do to counter the growth of Wikipedia? For the longest time I wasn’t too worried about Wikipedia as a competitor. However, today after a long absence from the site, I was doing a little research on something not related to my sites. Sadly, I was impressed with the results. They were good.

Next, I looked at some areas were I compete directly with Wikipedia and got sick. I can’t compete with them on anything that is general in nature.

I have a site that I have not updated in about a year. My interest had changed and I moved on to my next project. The site was dying a slow death and I assumed it was falling apart because I had not updated it regularly. After looking was the relevant Wikipedia entries for that area, I see that I have been out classed and out produced by the “army” of Wikipedia volunteers.

Very focused (for smaller and smaller audiences) content sites may be alright in the near term. But general content sites are in trouble.

Quadrille

2:27 am on Oct 26, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Content is king - But it's what you do with that content that dictates the size and shape of your crown.

None of us can compete with wiki on quantity, but we can on quality; we can pick and choose the info our readers want, and present in a way that is helpful to them.

Wiki is just one way of using info; there are an infinity of other approaches.

I think of wiki as complementary to what I do (indeed, I often link to them, if the have useful info), but I never see them as a competitor. I don't want to be an online encyclopedia. Who does?

piatkow

12:50 pm on Oct 26, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



On our office intranet I provide links to authoritive sites on a number of topics. Whenever I go back to check the links I keep finding that any that need replacing end up pointing to Wikepedia.

vincevincevince

1:45 pm on Oct 26, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The Wikipedia is an encyclopædia; it depends upon other sources and is necessarily less complete than the sum of those sources.

Whilst Wikipedia can answer 'what is a widget' pretty well; there is no way they can compete against original content and research without entirely copying it.

The underlying message is that if all you do is read, digest and recycle, wikipedia can do that really well. However, if you are writing things which have never been written about in public before, you are in a position of great strength.

isorg

3:47 pm on Oct 28, 2007 (gmt 0)

10+ Year Member



... until someone comes along and makes your writing a part of the Wikipedia.

Quadrille

10:47 pm on Oct 28, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Then you remove it, and say why.

No problem!

justgowithit

9:02 pm on Oct 29, 2007 (gmt 0)

10+ Year Member



Huh!? What!? Really!?

it depends upon other sources and is necessarily less complete than the sum of those sources

Of course it's less than the sum of all other sources - that's not the point here. It is often greater (in the broad sense of the word) than any other single source. There's only one number one placement in the SERPs.

there is no way they can compete against original content and research without entirely copying it.

That's blatantly contradictory to what is known to make Wiki so successful. Wiki works because it is the epitome of user-contributed, vastly original content, that is often spot-on.

Quadrille

1:12 am on Oct 30, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Sure.

But if your content is also original and unique, you can still do well.

Speaking as a frequent wiki user, I also look at other sources, and I'm sure I'm not alone.

While wiki is big, and in some areas, excellent (and no pop-ups!), I really don't believe it's damaged my sites ... or yours.

Wiki is baseline info - I'd be very surprised if many people look no further ... life goes on ;)

Don't forget that at its worst, wiki is utterly biest (if you are a Brit, look up Cliff Richard and vomit at the crawly copy), and at it's best it's an encyclopedia - ie boring++!.

I truly believe that no decent site need fear wiki.

vincevincevince

1:48 am on Oct 30, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Wiki works because it is the epitome of user-contributed, vastly original content, that is often spot-on.

Not in the slightest, in fact they have rules specifically against original content. All content must be sourced elsewhere and rewritten. That might make it an original rearrangement of words (e.g. 'original' in Google's eyes) but it does not mean it is original, i.e. that which is from its origin and has not been rewritten and represented.

justgowithit

1:41 pm on Oct 30, 2007 (gmt 0)

10+ Year Member



Oh boy, this is quite a conundrum.

That might make it an original rearrangement of words (e.g. 'original' in Google's eyes) but it does not mean it is original

That proves my point beautifully!

It's not a matter of fearing Wiki or whether their content is 100% original.

From what the original poster of this thread is conveying - what matters IS what Google, MSN, Yahoo, etc. see. When you're talking about competing in the SERPs it's what's in their eyes that counts.

Quadrille

2:14 pm on Oct 30, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Perhaps I wasn't too clear.

Ultimately, it isn't what the SEs see and say, but what searchers do with that information.

In my view, appearing one below wiki is unlikely to do much harm, provided your entry clearly distinguishes what you do from what wiki does. For an increasing number of people, I am quite sure that wiki is the 'site of last resort' in a feeble or spammy serp - not by any means an automatic first choice.

Granted, if the wiki pushes you onto the next page, that might not be so hot. But if you stay close, then on some search terms, you are likely to be one above, anyway.

Either way, there's no point worrying; wiki is here to stay, both in real life, and in the serps. It's really a matter of being unique and original, and not trying to be encyclopaedic.

And BTW, a thought for Wikipedists:

"Your manuscript is both good and original, but the part that is good is not original and the part that is original is not good." - Samuel Johnson