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Adding Hobbyist Content to Design Firm Websites

pros and cons of adding unrelated content

         

DXL

6:33 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Years ago I noticed that a competitor had a huge number of inbound links from unrelated websites. It turned out that they had an arts and crafts page that was only accessible via the sitemap page, it had become popular and was picking up links.

What are the benefits and disadvantages of adding a few hobby pages unrelated to website design to your site, particularly when people start linking to them?

Essex_boy

9:21 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Ok your sites on X subject but the one page is on Y, is that correct ?

Well I suspect that the page that getting all the links will increase in PR and rank feeding some through to the main site.

I seem to recall Ebay starting the same way......

DXL

7:15 pm on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well I suspect that the page that getting all the links will increase in PR and rank feeding some through to the main site.

That seems like an obvious benefit, but I'm wondering if there are disadvantages to doing it that way.

caveman

8:48 pm on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I would couch it more in terms of risk than disadvantage.

If I run a widget site and put up some hot pron pages that get a ton of links, and the SE's take note, most likely I'd either get banned, penalized or at least lose the inbound link equity from the pron sites.

The example stretches the point but the point is, if the content is unrelated to the site and a spam checker is having a look and judges your actions to be spammy, it may well come down to the personality, individual biases, experience and even the mood of that individual as to what happens next.

Are you willing to risk that?

I've seen such arbitrary and uneven application of penalties and bans to sites that all I can say for sure is: It's a crapshoot.

Essex_boy

8:52 pm on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Pron could be a diffrent case altogether, depends on what the other material is and whose likly to see it.

However I must admit, its a bit of an odd thing to do.

caveman

9:43 pm on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The pron example stretches the point to make the point: What does it take for those added pages to be considered spammy.

Eye of the beholder.

In this case the beholder of concern is the search engine spam checker. Arbitrariness is unavoidable no matter how many guides the SE's put out.

Pron is obvious, but where is the line, and who determines intent?

It is why the basic clichés exist about "build content for users." Follow that approach and it's a lot harder to go wrong. If you feel it's a stretch most likely others will too and that is where risk starts to build.