Building Apps for Newbies

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Building Apps for Newbies

nomis5

3:42 pm on Sep 30, 2015 (gmt 0)

Post:
[webmasterworld.com...]
isn't open any longer for replies so I've started a new thread about building apps for those of us new to it.

First, I notice that many of the app questions in this forum are about Apple software / hardware. My investigations show that Android is far more common than IOS, am I correct?.

And more specifically, is Android more popular than IOS in the English speaking world (UK, US, Canada, Australia etc)? If so, any ideas why some are fixated on Apple?

The original post also had a mention from Engine that Android Studio is one of the development tools. I assume that in reality it is the only one to use for Android apps?

i have made a start on developing an app using Android Studio and am using the official Google tutorial as a starter. Any thoughts on that, how did you learn to develop app software? Quite clearly it is very different from any flavour of html.

iamlost

7:13 pm on Sep 30, 2015 (gmt 0)

People tend to build iOS apps first because iPhone users tend to covert 3 to 20 times better than Android. Further Android has a zillion slightly different flavours that may need to be taken into consideration depending on app requirements.

nomis5

6:43 pm on Oct 1, 2015 (gmt 0)

iPhone users tend to covert 3 to 20 times better than Android

That's an amazing statistic! Where do you source it from?

iamlost

12:22 am on Oct 2, 2015 (gmt 0)

Simple searches bring up many studies and reports of the difference in conversion and value between iOS and Android device users.

One example, Custora (a SAAS retail analytics/marketing firm) last year tracked 100+ US online retailers, 100 million+ online shoppers, and $40 billion+ in transaction revenue during 01-Nov to 21-November-2014:
* 77.6% of e-commerce orders made on mobile devices (phones and tablets) were via iPhones and iPads.
Note: Android is cutting into that lead as 2013 was 84% Apple.

* According to WPP plc (world's largest ad/PR company) last (2014) US Christmas season Apple sold more (if not by much aka 0.1%) mobile devices than all Android versions combined.

* According to Moovweb the difference in conversion (iPhone being the higher, Android the lower) by quarter has been 2013 Q4: 31%, 2014 Q1 and 2: 20%, Q3: 8%, Q4: 19%, 2015 Q1: 5%. They make a good point in that some Android models actually outperform iPhone but on average not. Also that 69% of iPhone users buy online versus 53% Android.
Note: One point about this comparison is that it is a smartphone comparison and leaves out the significant purchases made by iPad users.

* another (Fall 2014) Custora report says that 13.8% of online orders were via tablet, 9.3% by phone; 4 out of 5 tablet online orders were by iPad; 2013 through 2014 Q3 the Average Order Value (AOV) on iPad devices was 11% higher than on Android tablets.

Of course the mobile market is a fluid place and I am happily waiting on the reports due out over the next several months.