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Receiving emails from ads companies. Some questions for them.

         

guarriman3

2:12 pm on Apr 22, 2024 (gmt 0)

10+ Year Member Top Contributors Of The Month



In the last weeks I've been receiving some emails from online advertisement companies, may be because all the publishers are seeing how their AdSense incomes are dropping. The are offering me to show their ads.

The companies are The Monetizer, Vidoomy, Waytogrow, CleverAdvertising, Ampliffy, Latinon or geozo.

I've been showing AdSense ads on my website for 18 years. I manage the Apache server, I change the HTML manually and I'm accustomed to the way that AdSense works. And I do not have any idea about how this companies work.

I've written some questions for them. I would like to share the questions with you to know your feedback, before sending them to the companies:

- How is the appearance of the ads? Which kind of ads do you show (text, videos)?
- Is there any problem to show your ads at the same time as AdSense? Are you validated?
- How is the HTML code to implement the ads into my webpages?
- If I must call a JavaScript library, may I delay its load in order to protect my Core Web Vitals?
- Are there any known Core Web Vital issues dealing with your JavaScript?
- Which is your payment method (CPC, CPM, CPA)?
- Which is the payment method (bank account)?
- Is it possible to freeze payments for a few months?
- How are the statistics? Which is their granularity (data per URL, per country, per device...)?

CommandDork

6:04 pm on Apr 22, 2024 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



These are great questions to ask. I don't have direct experience with any of the brands listed above though Amplify did come sniffing around my sites in the last few months.

I'd even go a bit further with their stats gathering and ask if there's a "dummy" account I could peruse to see exactly what kind of reports I would get access to and also ask them how frequently the reports are updated (real-time or delayed 24hrs?). This is pretty important to me anyways.

Also, I would stop a company once they request something like guest access to your G Analytics. FreeStar tried that and that was an immediate turn-off with them from me - I dont need them building a similar site to compete against me if they like my product that much. I never liked the whole DNS access request from Ezoic either.

Just look for red flags with each solicitation.

I find the account managers are usually really willing to work with you if THEY found YOU first. So freezing payments or getting them to go Net15 or Net30 on payments from their usual Net60 or whatever is easy enough. You might find some ad houses even willing to let you take 100% of the earnings for the first month while you test them out.

guarriman3

2:37 pm on Apr 23, 2024 (gmt 0)

10+ Year Member Top Contributors Of The Month



Thank you, @CommandDork. I will include:

- How are the statistics? Which is their granularity (data per URL, per country, per device...)? Is there any dummy account to browse the reports? How frequently are the reports updated?
- Are there any additional requirements? (access GAnalytics, DNS, ...)?
 

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