Bit of a strange question, but when people refer to publishers is that a term you identify with as someone who puts ad-supported content up on the web? I'm just sanity checking some of th e language we use externally.
LifeinAsia
6:28 pm on Nov 30, 2017 (gmt 0)
Not just ad-supported content, but affiliate-supported content, pay-wall content, or even non-monetized content.
IanTurner
8:36 pm on Nov 30, 2017 (gmt 0)
Yes it is a concise way of say content providers or news providers or utility providers or app providers.
What is being published varies a lot from person to person and organisation to organisation.
keyplyr
3:35 am on Dec 1, 2017 (gmt 0)
A publisher makes content available to the public.
If you have a website, you are a publisher.
matbennett
9:09 am on Dec 1, 2017 (gmt 0)
Helpful so far - thanks guys (others please feel free to chip in). So, if you saw an ad that talked about "tools for publishers" or "tools for web publishers" that would strike you as being potentially relevant?
Reason I ask is that we had a bit of an "emperors clothes" moment when a publishers clearly had never heard the term in relation to their business.
keyplyr
9:14 am on Dec 1, 2017 (gmt 0)
I would agree many site owners probably don't understand the term and that it is what they are. Print media likely still holds claim to the term "publisher" in many minds. Eventually that will change.
