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Used Adsense for years, then switch to new account and get banned

         

CentennialEmpire

6:00 am on Aug 9, 2016 (gmt 0)

10+ Year Member



Hi everyone,

I've used Adsense on my sites for over a decade, attended Google seminars across the continent, all that stuff. I recently sold my company but retained several sites. The Adsense account stayed with the company, so that required that I apply for a new account under a new company name, new contact info, etc, for the sites that I retained.

Long story short, I applied, got accepted, even corresponded over the phone and via email with an account rep as we worked to get everything on the up-and-up. Then suddenly one morning about 50 days in my account was banned due to fraudulent activity. The account rep said he was unaware of what had happened, and that was that. Game over.

It's all so odd. I'm not a scammer, never so much as clicked on my own advertisements, but after all of these years (one site is over a decade old) suddenly Google determines there was some sort of fraudulent activity going on and kills my account? Seems bizarre, especially since nothing ever raised any alarm bells over so many years.

Is there any rhyme or reason to this sort of thing? I know that once an account is banned that's it, but I operate a reputable company that has high quality traffic. The content is the sort you'd think Google would want its ads on, and yet here we are.

Any thoughts on this? Any recourse at all?

engine

2:43 pm on Aug 9, 2016 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Sorry to hear that.

"due to fraudulent activity."


I'm assuming all's well, but this is what springs to mind.
Is the correct code, and only the correct code, appearing on your sites?
Has the old code been changed so that it doesn't look like it's still connected to the new account, somehow?
Has the old code been used/abused?
Check you own site to ensure there's not be any abuse from clickbots generating unnatural clicks.

CentennialEmpire

3:18 pm on Aug 9, 2016 (gmt 0)

10+ Year Member



You know, that's a good point regarding the ownership as far as what Google saw on the back end. I'm not 100% sure if the ownership had been turned off with the old account, but the ToS allow any Adsense code to appear on any website, so long as the webmaster gives the permission to do so. I would hope at least they would field an enquiry to the webmasters regarding a conflict if that was deemed an issue.

It's all so very strange. I mean I'm glad this happened so early on that I can work on a different monetization strategy right from the start but this policy of completely shutting out webmasters who've worked with them for so many years is a little archaic and obtuse. But so be it, I guess.

engine

3:25 pm on Aug 9, 2016 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



I'm with you on the way the outright ban appears to be implemented, but there's something there that raised flags, and it's worth checking just in case your details are misused on the old account.

this policy of completely shutting out webmasters who've worked with them for so many years is a little archaic and obtuse.


They may not have connected the dots, or the dots appear too fuzzy to be obvious. I'd certainly double-check the ownership.

CentennialEmpire

4:00 pm on Aug 10, 2016 (gmt 0)

10+ Year Member



Right, thank you for that.

The morale of the story is Adsense as a revenue source can disappear for a publisher with no warning, at any time. So much is out of our control, it appears, that if you depend on that revenue to fund your life or your business it may be wise to diversify your income streams.

I was shocked by the ban, but so be it, it's all good :)

engine

5:13 pm on Aug 10, 2016 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



You seem to have accepted it gracefully, even though it doesn't appear to be something obvious.

Just one other thing occurred to me for others that may be selling their business. I wonder if it's better to retain the AdSense account, rather than transfer it.

koan

6:34 pm on Aug 10, 2016 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



but the ToS allow any Adsense code to appear on any website


True but as far as I know (this rule may have been relaxed in the past years), not at the same time in a single page. I've always operated with the show one page = show one account rule

CentennialEmpire

12:45 am on Aug 12, 2016 (gmt 0)

10+ Year Member



Engine, that's a great point. If possible do indeed retain the account. That was not possible in my situation, however.

Koan, in my case I was only displaying ads from a single account. But in the past I have worked with other networks that would actually insert Adsense ads into their rotation although I imagine they were using Google's top tier network.

So to cap things off, even with a US focused resource trafficked by North Americans with servers in the US Google can still slam the door shut on you. Ironically I have the experience and the resources to hunt down and handle problems affecting my sites, but if you're tasked with going after an invisible enemy (which Google essentially requires you to do when they give you the opportunity to respond to their account termination without providing any insight into the issue) your chances of success are pretty close to zero.

Roman002

1:12 pm on Aug 12, 2016 (gmt 0)

5+ Year Member



I just don't get how they can do that to you... Ten years and they just kick you to the curb? That's flat out evil. I don't get it. That's why I'm nervous about even applying makes me want to just try to figure things out with folks that care.

Roman002

1:16 pm on Aug 12, 2016 (gmt 0)

5+ Year Member



So you cant just apply for a new one?

james_09

2:51 pm on Aug 12, 2016 (gmt 0)

10+ Year Member Top Contributors Of The Month



If you operate under a company I think you have to transfer your Adsense account with the sale of the company, as the company is a separate entity and therefore would not be able to apply for a second adsense account.

If you have an individual account (whether business or private) you would I think have to keep it on the sale of a website, as it would be in your personal name.

krakmh

4:05 pm on Aug 23, 2016 (gmt 0)

10+ Year Member



Adsense is on fire from last few months, they will ban you for exactly no reason, so don't worry just apply for new account with little bit different information, one of my friend Adsense was banned with good amount of money without any proper reason, he appealed and ad serving was disabled on his sites, then he got another account, earned some handsome money and contacted team again and told them about their mistake, team closed new account too and also banned rest of sites without any acceptable reason,
I have also received a lot of complaints from my friends so its common, I think they have some issue in their algorithm which closes new account for very small invalid activity whether is done by owner or not.