Hi webmasters, I'm interested on reading points of views on this (I'm not asking for solutions, revealing plans, me-complaining, or asking for others to tell me their strategies, feel free if you want to, I will share mine),
I propose an open discussion with central doubts/questions. On one side: I'm not here to post magical solutions (flawless), and on the other side I'm not here to be pointed at (shoot the messenger) in case you don't like one or many single ideas on the post.
Opened the thread here because is where the main attention of adblockers and loosing revenue on advertising is mainly focused, and the SO MANY POSTS of many members for years point on the possible solution (more of that ahead, I hope mods see the relevance and relation on concepts, I know I might fail on that) and because while the market is showing issues,
I think there is a central problem on attitude or business approach, suddenly something seems very clear to me but I've been wrong many times and if nobody is talking about it, then I want to discuss and ask about it to find out where I'm wrong on this (if). I know the thread could be moved somewhere else, tried other places to talk about business and "things" but people don't seem to enter those branches, and mostly because from personal experience (13+ years) witnessed how the largest newspaper and media company in my country faced and it seems to be loosing the battle against the advertising problems and the free-web.
Being that said: Webmasterworld seems to me a solid place where the formula for a successful website was posted years ago: a series of clear and simple (mostly) technical points. Then others contributed with additional valid points insisting on fresh, unique, quality content, and this means text, articles, research, drawings, pictures and multimedia.
I grew familiar with many nicknames posting they have it all, gazillion of pages, hundred new more added per month, great strategies, great code/CMS or great coders working at their side, amazing servers, original and unique content written-for-the-web, affiliates, etc. Very few talk about pictures so I wonder how many use original ones, anyway I'm posting my way to my central point:
Why so serious? some sound too far concerned, understandable and I include myself at times. I know many built a solution producing money for years (specially residual income) until now, but still someone (one man/woman band) or teams, whatever we have and whatever you used to build what you have, all those skills, yours or on your team it's there:
- design skills
- coding skills
- great strategies
- years of experience
(remember this Coding is for grown ups / [
webmasterworld.com...] , good light posted there, not exactly coding)
- photography skills
- creating product skills
- publishing skills
- tech solution skills
- server skills
- writing skills
- selling skills
So, many do have a full agency-team-company, some have a small very productive team, and some are a one man/woman band (like me most times) being able to do all that work in diff levels of intensity. Many of us have reduced income due to adblockers and the mysteries of adsense, but we have to wake up: all those skills are a mine of gold to sell on other markets, in fact just a single one or two is enough for some markets where you already have traffic space to sell it. Don't seek the "impossible points", focus on it, it makes sense. So don't get me wrong, I don't understand all those gurus on writing for the web not seeing a way out, or the master coders, or perhaps the past posts were not that true at all. We should not panic, most people here seems to have at least 5 skills from that list, let's explore new markets and don't stick only to advertising, advertise yourself too, anyone so good at 1, 2, 3 or 5 of those things can make bucks.
Remember, spanish native speaker here, my main focus while still wondering about adsense is why so many professionals never advertise themselves on their sites, nobody will block your jpg or text ad, right? back to the beginning I'm really interested on reading opinions, challenges, obstacles I'm not seeing. I already began this exploration.
[edited by: explorador at 12:39 am (utc) on Sep 22, 2015]