Forum Moderators: martinibuster
Consider my site shows ad of ABC,XYZ, and AXY as they pay the highest. So every time my site is visited it just shows these ads. So my visitors see it and click for the first time. Well, what about later on? Consider the same ads appear for the next 6 months every day. Well... every repeat visitor is definitely not going to click it. Imagine that each of those were paying $5 per click. Where as there were 1000 different ads that were paying less than $1, but since $5 is more only $5 ad is showing up. However, if instead of $5 ad showing every day if $1 ads which are different showed up each time, the customer would click at least a 1000 times or at least a 100 times...
The logic I am trying to say is me or any customer or consumer or site visitor will not click the same ad a 1000 times, but has more than chances to click 1000 different ads at least once.
I am writing this because I have been suffering a similar situation. Most of ads appearing at the top are just the same. As my niche is related to jobs, the ad appearing at the top are of common job portal. Not only do these ads appear repeatedly on my site everyday, but worse these ads appear almost every other job sites. So if my job visitor has already seen this job ad in other sites or already knows this job site, then he is not going to click ad even once on my site!
Your comments and suggestions to overcome this is most welcome....
Most of ads appearing at the top are just the same.
I totally agree, I am having precisely the same problem...my leaderboard ads are the same across a lot of sites and without the navigation arrows.
All my other ad units have the arrows, it is not a lack of inventory, either their leaderboard unit is "broken" or it is a deliberate policy not to show the higher paying ads in the prime (heat map) position.
Why I have no idea other than they want to keep the better paying ads for the SERPs and take 100% for themselves.
Pi$$ed off, you bet.
presumably if a user clicks on the ad in the second block rather than the first, then i will be receiving a lower amount of money -- even though it's exactly the same ad.
As far as seeing the same ads on page after page, that may be just as much our fault as Googles.
The ads are contextually based, so maybe if we get the same ads on lots of pages (I do too) maybe it says something about our content needing more variety?
You know, little variation in content = little variation in ads? Possible? Probable?
I see that mostly on my photo gallery pages where the main content is a photo and the unique textual content is basically an expanded caption.
On pages where there is a lot of variety in the unique textual content this seems to happen less for me.
Part of the issue, in my case, is some boilerplate disclaimer text that's been on the pages since before AdSense was even available.
I've thought about moving the boiler plate to an iframe, but just never got around to doing it, maybe someday, but I'm not a big fan of making major changes to existing pages on a large scale.
there are plenty of advertisers in my field -- ads for the venues, ads for the ticket sellers, ads for the individual concerts.
i don't think google has the program in place to block an ad appearing in two different blocks. or if they do, then it doesn't work properly.
Your comments and suggestions to overcome this is most welcome....
Audience turnover could be a factor. If you have the same users day after day, "ad blindness" may be more of a problem than it would be if users were showing up for the first time. Why? Because regular users become familiar with the layout and know where to focus their eyes on the page for the news, information, forum posts, etc. that interest them. The ads become part of the background, and whether they're the same old ads or new ads may be beside the point.
Also, some topics work better with AdSense than others do. The ideal topic is one that attracts users who are researching ways to spend their money. Does a job site fall into that category? Are there any other types of advertising that might work better than cost-per-click text ads?
Yes. This is something I do many times.
another annoying thing is they tend to bung up every ad block on the page.
i have some pages containing two ad blocks, and more often than not the same ads will show in both.presumably if a user clicks on the ad in the second block rather than the first, then i will be receiving a lower amount of money -- even though it's exactly the same ad.
If you are using text ads.... I have a stupid suggestion to over come clicking the second Ad. Make the second Ad block less attractive than the first using poor color combination. :(
If a person has a site about Coffee, to change adsense he can't write about Tea can he? :(
But as signor_john told some site works well with Adsense and some dont. It took me as much as 5 years to know how dumb I was to choose that niche.
So just as I told you above.... After trying other options right now what I am doing is instead of putting Tea into Coffee, I have started adding Sugar...
In short I had to deviate from my niche to include something that would mix or blend into my site though actually it has absolutely nothing to do with the original niche.
I can block what I see in my place. However, how do I block the ads which are geographically placed.
I know there is a program of google which I can download and see which ads appear, but then I might have to find all the countries and change setting.......
So only option is if one wants to make money from Adsense, change your site according to Adsense.
Cannot forget the old rule.... might is right.
Also it may help to put some keywords in you meta tag (doesn't help with ranking, but I believe Adsense still looks at it, also the negative (-) ones).
Other than that, my sites our pretty stale, but I find many different advertisers depending on eg. season.
So just as I told you above.... After trying other options right now what I am doing is instead of putting Tea into Coffee, I have started adding Sugar...
Do you get the same ads on pages about espresso, Melitta, Chemex, coffee grinders, and other coffee-related subtopics? That shouldn't be happening if there's enough ad inventory for those individual keywords and keyphrases.
Have you checked to make sure there's enough variety and descriptive content in your page titles, meta descriptions, meta keywords, etc. so the AdSense crawler will be able to tell exactly what each page is about instead of being forced to serve more generic "theme" ads?
Well, what about later on? Consider the same ads appear for the next 6 months every day. Well... every repeat visitor is definitely not going to click it.
I think this is exactly right, and what happened to many of us month ago with the belly fat scam ads. I have a site with diverse, high paying topics, and generally a nice assortment of ads, but for awhile all I was getting were scammy looking belly fat ads in almost every ad box.
Simply blocking the ubiquitous ads usually helps, but the problem with the belly fat ads was that the advertisers were creating hundreds of new ads with minor variations each week, so it was impossible to identify and block them all.
i don't think google has the program in place to block an ad appearing in two different blocks. or if they do, then it doesn't work properly.
No, they don't. Whenever I see duplicate ads in different blocks, it's a clear signal to me that I need to remove a block - at least temporarily - until the ad inventory picks up. It could be a temporary thing (advertisers set daily budgets that sometimes get exhausted early) or it could mean I just plain don't have enough ad competition to support the extra block.
What advertisers *do* have (but probably don't realize it, because Google hasn't really made a big push about it) is Frequency Capping - i.e. we can set a control for how many times a unique user sees our ad, either by day, week or month. It only works for the Content Network, and it's buried in the Campaign Settings, but it's there. I wish more people used it. Maybe I'll start an item over in the AdWords forum to remind people it's there.
As I typed that, it also occurs to me that for the people who *do* use Frequency Capping, that could also affect what inventory is available for your ad blocks as well.
Remember - what YOU see on your site is not necessarily what anyone else sees. Even when I'm not logged in to one of my Google accounts, a lot of the same ads follow me around from my own site to the NY Times to anywhere else on the planet. You can go nuts fiddling with things and it won't make a damn bit of difference, because all you might be "fixing" is what YOU see.
Doublemaster - as I have said many times, AdSense is what it is. You give up a large measure of control in exchange for the ease of 'set it and forget it' code placement. If you want more control, you generally have to put more into it - either by going out and finding good affiliate offers, or going out to find direct advertisers.
