No change for me, it was an average day.

Friday will have been the first pay day for many since Christmas, so perhaps a lot more people willing to click as they were looking to spend some of the money that has found it's way back into their accounts?

My two best days this month have been Sundays, with earnings equal to my average Sept.-Nov. of last year, which is above my January average....

And the 25th was the best day of the month.

Well, I've been touching wood so far this month as earnings were back to the new pre-Christmas holiday's "normal".

BUT... since last wednesday things have gone a bit pear shaped for me!

Hi HuskyPup

Yes a record day for me also.

HuskyPup, i think you uncovered a glitch, but unfortunately we were on the wrong side of it.

we have a very large account and extremely predictable revenue and eCPM. the days of the week vary, so we always compare mondays to the previous monday and so on.

sunday jan25 had an eCPM of -13.2% when compared to the previous sunday. throwing out holidays (thanksgiving, christmas, new year), this is the largest week-over-week change (positive or negative) that i had in the 6 month sample that i pulled.

thankfully, eCPMs are back in the expected range so far today. is the positive boost you are experienced continuing today?

is the positive boost you are experienced continuing today?

So far extremely good today with an excellent EPC average. This month we're about 67% of pre-November 2008 daily averages which are significantly higher than December but that was expected in our industry.

The extremely good news factor for us is since we earn in US Dollars and are paid in UK Sterling we have already exceeded our monthly target:-)

Now all we need is for 2006 earnings to return...ah well, that's today's dream bubble burst!

Adsense dropped around 60-70% from late September for me but January has seen an improvement, not massive but definitely better. Sunday was the best day since late September - earnings were almost normal.

And today, Monday, is already the best day I've had since mid-November. Is it a trend?

Probably not!

Sunday was exceptionally good, compared to past Sundays. Monday is looking to be almost a record day.

Monday was exceptional for me too but today it looks like there's a massive reporting delay.

HuskyPup, i think you uncovered a glitch, but unfortunately we were on the wrong side of it.

us too. 25th was the worst day ever for a site I'm working on... by far, and out of the blue.

You might want to break down and look at your ad unit impressions per page or channel. We saw an odd spike on these days also and when broken down, ONE single URL page (not channel) was showing the following trend according to the Adsense Report (not actual numbers, only illustrative, so don't expect them all to calculate out exactly or violate policy.)

Date AdUnitsClicks CTR eCPM Earn
1/24 150 10 7.00% $20.00 $3.00
1/25 350 30 9.00% $35.00 $12.00
1/26 5,000 20 0.50% $ 1.00 $6.00
1/27 250 10 5.00% $19.00 $5.00

Note in particular the 5,000 which is totally out of place on 1/26. We thought perhaps the page got promoted to top rank or mentioned in the news. However, neither G's own analytics nor any of our log reports showed the page being accessed more than 300 times that day, so SOMETHING went wacky with Adsense to show all those extra Ad Unit impressions on that one day on that one URL (possibly some spilling over from late 1/25). I could see if it was a channel report and someone had copied the code, but it is reporting by URL, so how could someone cause that without us or GAnalytics also registering a page call, but Adsense getting it? Naturally this greatly affected the eCPM for the page and even the entire site.

January is a record for me. A record low! I don't know if this is already the effect of the financial crisis.