Forum Moderators: martinibuster
For example they will give an ad for an word that could represent more than one object. If we could put in some words telling what our site is about like we can for AdSense Search I think this problem could be prevented.
I would really rather get less ads than ads that are totally unrelated to the topic.
usually, contextually relevant ads will bring the highest revenue, but sometimes, especially for high cpc ads, a non-relevant ad might generate the most revenue. even though 1/3 as many people might click on a mortgage ad (on a non-mortgage-related website), if it pays 4x than a relevant ad, then google is tempted to display the mortgage ad.
If so, G will show ads on your site that have nothing to do with your content, but solely because an advertiser chose to market in your site's "category".
This is not something you can easily control. On G can turn it off for your entire account.
You may be experiencing what they call "site targeted" ads. You can run an advanced report to see if this may be the problem by verifying that you are indeed being targeted by advertisers.
You mean in the ARC ? If so, none of the site were targeting me.
I used to get far more related adverts in that category. Less so now, and some waaay off topic.
If so, G will show ads on your site that have nothing to do with your content, but solely because an advertiser chose to market in your site's "category".
For that particular page, the adsense preview tool showed about 50% non related adverts, and most were targetting the word rabbit than anything else.