Forum Moderators: martinibuster
More page views on your site? I doubt google cares at all.
Could not more page views also be an indicator of a disorganised site or a site with poor navigation?
It could. It could also mean a one page article broken down into 15 different pages, which a very large and very popular website which I'm prohibited from mentioning does as a matter of practice. Obviously, they're keeping the ads above the fold because there is no fold to contend with.
More page views on your site simply means more opportunity for your visitor to come in contact with an ad that interests them. So yes, more potential revenue in that sense but as to whether or not adsense rewards sites with large numbers of page views.... I doubt very seriously if that number factors in anywhere at all.
...as to whether or not adsense rewards sites with large numbers of page views....
Indirectly they do. When an AdWords advertiser is viewing a list of potential sites to choose site targetting, the main distinction between the sites is the number of page views. The lowest category is 0-10,000 pv/d, next is 10,000 to 100,000 and so on. So the "reward" for more page views in this case is a higher profile on the list.
Whether or not they reward directly - for example higher eCPM for sites with higher page views - I agree they probably don't do that. But it's a question I'd like to see answered nonetheless.