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Adsense targetting fallen totally off the tracks

Yet the site is unchanged...

         

stuartmcdonald

8:16 am on Sep 27, 2006 (gmt 0)

10+ Year Member



For the last couple of years, Google has been close to spot on targetting adsense onto my SE Asia-related travel site.

However, in the last week or so, a dial appears to have been spun and the listings for one of the four countries we cover have well and truly gone off the rails -- Rwanda dating adverts on a backpacker's site about Cambodia no less.

I've been blocking them as quick as they come but they just keep coming -- is it worth dropping Adsense an email to query it or should I just keep blocking and wait for the dial to swing back the other way?

Any suggestions much appreciated

ken_b

12:30 pm on Sep 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



That happens sometimes on my site too. Here's what I've done that works best.

First I remove the ads from my homepage. That usually works, but not always.

If that doesn't do the job after a few days I move down one more level and take the ads off the subtopic index page for a few days.

Why this works is beyond me, but it has for me,maybe it gives AdSense a chance to reset itself when you reinstall it.

alephh

1:37 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



Could also be that Adsense is working just fine:

Some old ad-campaigns ending/running out of money (end of the month), new (african whatever) dating/directory campaigns starting with nerve-eatingly broad keywords (like travel)... and the adsense-program is just testing how those new ads get clicked on your website.

When this "season" happens to me, I just block block block... And when my block-list is full, I try to clean old entries away to make room for more blocking.

...Of course one can just sit back during all this, and wait to things to settle back to normal - but I think that blocking (at least) gives feeling of being "active" and "taking control". ;-)

stuartmcdonald

3:52 pm on Sep 27, 2006 (gmt 0)

10+ Year Member



Hmmm I think it's a connection between Rwanda and Cambodia becasue of the current genocide in the former and the genocide of the 70's in the latter, but even taking that into account they must be using some pretty broad matches!

I've been blocking the adverts for over 24 hours now and they're nearly all still showing -- a bit frustrating, but I assume they'll filter away eventually.

danimal

3:52 pm on Sep 27, 2006 (gmt 0)



>>>Rwanda dating adverts on a backpacker's site about Cambodia no less.<<<

tell adsense support about it, definitely... and it's also important to take screen grabs to prove your point.

google is starting to take claims of bad targeting seriously, but they still won't control advertisers who abuse keyword choices.

so does the text of the dating ads match any keyword text on the cambodia packpacker page? if so, the targeting is probably o.k.

Tropical Island

5:28 pm on Sep 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I recently had the same problem and wrote AdSense and they corrected the problem.

Try writing them - they seem very open to helping us these days.