Forum Moderators: martinibuster
Thought of the morning:
Do not hide your adsense code!
Finally on the Belgium Internet Market, people have start to get used to the adsense adds... but... don't try to hide the adds in you page design with blinding the background or coloring the text in the same color as your content. Be honest... people start to realise that adsense adds can be usefull and will be willing to click on them as long as you clairly state that it are adds and not try to have them click by accident...
Just a thougth... interested in your opinion... as always
[edited by: ASchmitt at 9:57 am (utc) on Sep. 25, 2006]
In general, the second option performs better, and that doesn't mean I'm hiding my adsense at all. It's a matter of compromise. On high-quality content pages, I almost always put my adsense somewhat between the content (most of the time we're talking one 180*150 or 120*240 block per page), that performs well.
That's not against TOS (actually, it's what google is telling us will give us the best results) and it's not cheating my visitors....
Oh... I target Belgians and Dutch on a couple of sites too ;-)
P
Ads that call attention to themselves may be dismissed without being read. Ads that have to be read to see if they are part of the site or not are more likely to be read....
yeah well, we had an increase of revenue when pointing out our adds in the design... like I said, it's just a thought, not a fact
By "pointing out" do you mean you use different background/text colors for the ads as compared to the rest of the page or do you mean you are actively doing something with graphics, text or whatever to call attention to your ads?
FarmBoy
The irony of blending, which appears to make the ads more inobtrusive, is that they become more noticeable.Ads that call attention to themselves may be dismissed without being read. Ads that have to be read to see if they are part of the site or not are more likely to be read....
Very good analogy.
And an ad that is not targeted, now matter how well it's blended in, will also look out of place.
I blend mine in for the asthetics and they work OK.
If someone accidently clicks on an advert becuase they think its an internal link, do you think I would worry? No, I don't, as obviously the link interested them enough to click on it.
