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Smart pricing analysis

Goodness, is it the 17th already?

         

ann

5:01 pm on Jul 17, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Okay, Here goes...

I came up with a theory that smart pricing was not really all that smart and tried to figure out what the bot does to determine your "smart pricing"

I think that there is an algo that ties in your poor performing pages and uses them to weight your site for worthiness.

The more pages you track the lower your quality (to the bot).

On the 2nd I deleted all custom channels and saw a 400% jump in income. Went through the 4th of July weekend with better than average earnings. Daily income going up by 2 to 8 dollars a day.

Ctr and ecpm are doing better but slowly, with ecpm rocking down and up.

Payout per click went up from 3 to 9 cents and had 5 .19 cent clicks on search...unheard of in the past. (my average payout per click was 8 cents for my niche)

Noticed better ads began showing up that had not been there before and no crap ads that I could find.

Things slowed down and started rocking so I thought, "hummm, mr bot has found another way". So I started going though my site page by page and changing out the channel ads for regular ones and adding them to pages that did not have them...more page views...:), and have seen the ctr and epcm renew their upward creep.

This weekend was higher than the weekends I've been having for several months now.

For me it is working, I still have over 800 pages left to examine and check for adsense channel ads, (doing this in alphabetical order.)

I am not saying anyone else should do this, that is your choice. All I am saying is it is working for me and judging by the payout and the better ads I can tell the worth of my sites have gone up.

ann

6:45 pm on Aug 14, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yes, Esilou,

At least you are one of those who work within the flow of change. Not necessarily by trying this experiment but by doing (and Daring to do) whatever you can to improve your site(s) standing and earnings. And of course, the goodness of heart to share your findings and results with others.

Hooray for you! I wish you and others like you the best of luck no matter what you dare to do to help your situation.

Ann

joelgreen

9:09 am on Aug 15, 2006 (gmt 0)

10+ Year Member



I've noticed Google applies smart logic to ads having channel assigned. I'm almost sure Google analyses all the clicks on channelled ads, and then mostly shows ads of the same thematic/keywords. This means channels may produce poorly targeted ads. For example if I have webpage about bicycles, and first few click were on poorly targeted ads (lets say about gas or petroleum) then such ads become Google's priority for these channels. This may be the cause of lower payout on channelled ads. IMO.

ann

10:20 am on Aug 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



More creative thinking!

You could have a good idea there...Keep brainstorming. :)

Ann

Yippee

2:55 pm on Aug 15, 2006 (gmt 0)

10+ Year Member



Hey man, I'm not trying to be negative, I'm just saying I've been beat into submission is all. I enjoy watching others trying to break the system, and I thank Ann for bringing this out and helping me confirm speculation around certain aspects of channel data.

In truth, I'm the hockey player in the penalty box watching and not allowed to join the experiment. Hate me if you will for not trying it, but do know I despise all of you for having the flexibility give it a go because I can't (too many battle wounds)... Again, thanks for the valuable thread Ann!

ann

5:56 pm on Aug 15, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You're welcome, and of course nobody hates you.

You forget positive thinking? :)

Ann

frakilk

6:12 pm on Aug 15, 2006 (gmt 0)

10+ Year Member



Yippee, no hard feelings :-)

Juan_G

6:40 pm on Aug 15, 2006 (gmt 0)

10+ Year Member



Yippee, no system to break here. :) It's simply a test to verify whether using custom channels is OK or not, due to an alleged possible bad effect in earnings, etc. Personally, I still think it's most probably OK to use them.

There seems to be three different groups among the testers, who get good, bad or no effect from removing custom channels. After almost four weeks I'm in the third group, no effect, with the normal ups and downs as always.

There are several theories, but I think we can group them in three, according to the effect attributed to the removal of custom channels:

  • Theory A: No effect. The changes experienced by several testers must be caused by other reasons. Ann now admits this is indeed a possibility. BTW, this is the theory that AdSense Support seems to think is the correct one.

  • Theory B: Sometimes good effect, sometimes bad effect, sometimes no effect. There is in fact a group of theories here: Google data mining, site re-evaluation after a change, low/high performing channels affecting negatively/positively, etc.

  • Theory C: Always good effect from the custom channel removal (due to a possible bug in the AdSense algorithms), unknown effect from other possible factors. This was the initial theory in this thread.

    I was thinking that possibly the test results would be inconclusive, and this seems to be the case until now. But if we talked about opinions, in my personal guess about the correct theory, the approximate probabilities would be the following: P(A)=90%, P(B)=9%, P(C)=1%. Of course I can be 91% wrong, for example.

    Anyhow, it would be indeed interesting to know the real causes of the different effects, like Ann's earnings increase, particularly if they are long term.

  • Chapman

    7:17 pm on Aug 15, 2006 (gmt 0)

    10+ Year Member



    I found what joelgreen said above to be true when I implemented Ann's test conditions (although for a while I thought I was imagining it).

    I have a set of 60 some related pages that I've been having difficulty in achieving successful targeting for the past year... even with the use of a variety of section targeting and content tweaking formats. A week after deleting the custom channels and removing the channel information from the ad blocks... I finally started seeing the selection of ads I had been trying to achieve. No other changes were made to the pages ( the current section targeting concept was still in effect, however).

    For the first time I am starting to see earnings build as the ads are finally what I always expected my visitors to be interested in. I have even returned content to the pages I had removed thinking it may have been the source of 'crawler confusion' (I just coined that :-)) and the ads have held steady. I was also able to remove over 30 URL's from my filter as those sites (simply WAY off target) no longer appeared!

    However, since it's the "off-season" for these pages... I have another month to wait to see how they will really perform.

    Kind of a side effect of the test... so thanks again Ann!

    Chapman

    ann

    8:26 pm on Aug 15, 2006 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    Jaun_G,

    Very good summation although the jury is still out on a lot of those ideas. :)

    I am still avidly reading all posts to better help in my efforts to return to my former highs and you people are helping tremendously, not just me but everyone who reads these posts.

    The ads are holding up and so is the income. Now I am on a meta tag hunt. Boy, on some of these pages I must have been sleepwalking when I put them in! Spent many all night and all day stints to learn and get the main site up back in 1997. I forgot to say I am a workaholic. When I get started I have a one track mind and don't want to stop until the task is done :D
    --------

    Chapman,

    I am so pleased at your success and your on going efforts. I have a feeling it may keep up for you because of the better ads. Please, keep us posted.

    Ann

    This 369 message thread spans 13 pages: 369