and/or creating rough drafts

I have been using it to see how much of it for specific widgets is evidently my text and where it is not to compare if using it would be a better description.

I have been "pleased" just how much of my text has been used but also very surprised how inaccurate some widgets descriptions are, early days though.

I have been using it to rewrite texts I have written for webpages, rewrite to make more readable.
It seems for that it (Chat GPT) can be trusted not to tell fibs!

I use AI as my smart assistant to refine content formatting and get valuable suggestions for better SEO. It helps me structure content effectively, improve readability, and uncover the right keywords—making my content more engaging and search-friendly. But of course, I always add my personal touch to ensure it resonates with my audience!

using it to rewrite texts I have written for webpages

Should be perfect for that purpose, the ultimate word spinner on steroids. THAT SAID, I really am trying to find a use for AI for MY content, written as I WOULD WRITE IT and so far it fails, with a lie or two and a few odd balls along the way. However, for a first look at a new topic/article as RESEARCH there's often a side look that might not have been present on first look.

Still on the fence.

and uncover the right keywords

That's a "strange" statement. Do you not know your subject(s) and its / their associated subject keyword(s)?

SEO with AI in 2025 is not about keywords, it’s about user intent.

At the moment I’m reading a lot, learning and experimenting.

AI isn’t just a content tool—it’s changing how we think about SEO. In 2025, it’s not about ranking for specific keywords; it’s about aligning with user intent and adapting to how search engines (and AI-driven platforms) surface content.

From what I read:

1/ Optimizing for intent, not just search terms – AI helps structure content around what users actually need, whether it’s refining readability, answering deeper questions, or surfacing relevant details before they even ask.

2/ Targeting high-visibility SERP features – Video carousels, AI-generated overviews, and featured snippets are where users focus. Platforms like YouTube, Reddit, and even AI-powered search tools are becoming critical visibility channels.

3/ Leveraging AI for research, not just content generation – It’s not just about writing—it’s about identifying gaps, improving engagement, and refining structure to make content more discoverable in evolving search landscapes.

4/ SEO is shifting well beyond Google. The future? We’ll be optimizing for AI models, reverse-engineering how content gets surfaced in LLMs, just like we did for Google’s ranking algorithms.

And that’s just the SEO side and it’s evolving fast.

So to repeat, I’m learning and getting the technical infrastructure side in place to accommodate what’s needed, one small tentative step at a time while observing AI trends and commentary.

Are you using it to generate new article topics, and/or creating rough drafts, or writing entire ebooks? On some sites yes
Are you using it to find websites for potential partnerships and crafting letters? Letters/emails are a definite,
Maybe creating more relevant images? No
Developing a video course to provide on your website? No
Fixing code & technical SEO issues? I have done mark up text in HTML format, saved me ton of time.

Mostly I use it to generate pages and then edit and optimise it.

Are you using it to generate new article topics, and/or creating rough drafts, or writing entire ebooks?
no - gave it a try, repetition and sometimes convoluted - depends on the topic i guess

Are you using it to find websites for potential partnerships and crafting letters?
no

Maybe creating more relevant images?
yes - used it to create some full-width creatives for main site sections - not too bad (better than my efforts)

Developing a video course to provide on your website?
no - not tried the video generation

Fixing code & technical SEO issues?
only use it to generate getters/setters - it seems to get lost when trying anything too complex

For every topic idea and first draft I make, every technical SEO issue I try to fix, and every visualization or three I try and put across when it accommodates, I am using AI, saving myself oodles of time.