Forum Moderators: Robert Charlton & goodroi
According to SEMrush, I'm still losing far more keywords per day than gaining.
This onscreen Google slide had to do with a “semantic matching” overhaul to its SERP algorithm. When you enter a query, you might expect a search engine to incorporate synonyms into the algorithm as well as text phrase pairings in natural language processing. But this overhaul went further, actually altering queries to generate more commercial results.
<snipped to fair use - ToS #10>
It’s also a guaranteed way to harm everyone except Google. This system reduces search engine quality for users and drives up advertiser expenses. Google can get away with it because these manipulations are imperceptible to the user and advertiser, and the company has effectively captured more than 90 percent market share.
[edited by: not2easy at 12:59 pm (utc) on Oct 11, 2023]
[edit reason] Please see TOS [webmasterworld.com] [/edit]
Maybe Google altering queries also contributes to the very bad conversion rates we see just with Google?
[edited by: not2easy at 7:19 pm (utc) on Oct 4, 2023]
[edit reason] Please see TOS [webmasterworld.com] [/edit]
[edited by: not2easy at 5:54 pm (utc) on Oct 4, 2023]
[edit reason] split off new update [/edit]
Why would Google want to do this? First, the generated results to the latter query are more likely to be shopping-oriented, triggering your subsequent behavior much like the candy display at a grocery store’s checkout. Second, that latter query will automatically generate the keyword ads placed on the search engine results page by stores like TJ Maxx, which pay Google every time you click on them. In short, it's a guaranteed way to line Google’s pockets.
[edited by: not2easy at 6:10 pm (utc) on Oct 4, 2023]
[edit reason] post returned to monthly thread [/edit]
Has anyone else noticed extreme low traffic?
The band, playing as the water rushes in.
[edited by: not2easy at 2:44 pm (utc) on Oct 5, 2023]
[edit reason] Please see TOS [webmasterworld.com] [/edit]
If the allegations were false they should sue, if correct they should face penalties.
I see in some places webmasters/SEOs are calling on the DOJ to subpoena Danny Sullivan to make his statements under oath instead of on a social media site. I personally think this would be an excellent idea. I wouldn't be surprised if he plead the 5th.
Danny Sullivan may not even be privy to these manipulations.
I can´t see anything positive coming from a Core Update from those who last weeks were considered "unhelpful".