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Message Too Old, No Replies

Message & Canonical, or Redirect, or.?

Best option to move from old to new

         

labatt

2:05 pm on Jun 19, 2020 (gmt 0)

10+ Year Member



We're a SaaS company and originally had our guides at https://www.example.com/guides/<guide name>. We eventually moved from there to Freshdesk and have our guides at https://support.example.com. We re-created all of our existing content there.

However - we never created canonicals on our original guides or redirected our old guides to the new. And our old guides now rank REALLY well for a lot of long tail and even some great short tail stuff. We get over 50% of our traffic due to these old guides.

Unfortunately, they are old and not maintained, and we don't want to maintain guides in two places. So we have a few choices and I'm not sure which one will result in minimizing traffic losses. I'd love your thoughts.

  • Permanent redirect from each old guide to the new guide.
  • Canonical pointing at the new guide and a message at the top of the old guide saying "This guide is no longer updated. Please see the newest version at <link here>".
  • Keep the old page but put a message at the top saying it's no longer updated and you'll be automatically redirected, and then after 5 seconds redirect to the new guide.

I'm open to other ideas too.

Thanks!

Chris


[edited by: not2easy at 3:00 pm (utc) on Jun 19, 2020]
[edit reason] example.com for readability [/edit]

not2easy

3:14 pm on Jun 19, 2020 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Permanent redirect from each old guide to the new guide.
is best imho.

(Assuming that the old guide has no useful value to you or your visitors today) Because there may be old sites that have not updated old links to the newer version. Also because warning people they will be redirected by the time they finish reading the warning serves no useful purpose to the visitor - and provides a poor UX.

IF it is possible that the old guide is really what they need, add a link to the old guide on the page for the new guide. The old guide should be offered on a new and noindexed page to prevent the link from looping them back to the new version. IF there is no possible need for the old guide, a 301 to the new link without a warning page is better. Any explanation in that case should be somewhere on the new page.