Forum Moderators: goodroi
Google Affiliate Network [google.com]
Google Affiliate Network connects advertisers and publishers who want to increase sales and drive leads through affiliate marketing.As an advertiser using Google Affiliate Network, you'll discover pre-screened publishers who can refer consumer traffic to you. As a publisher, you can market your site to advertisers in the network; if selected to participate in an advertiser's program, you'll earn a percent of sales or a referral bounty.
The text of the email is online:
Doubleclick-Performics Blog post [blog.performics.com]
We are pleased to introduce Google Affiliate Network . Effective Monday, June 30, 2008, DoubleClick Performics Affiliate will operate as Google Affiliate Network. The integration with Google's brand is a reflection of efforts to quickly assimilate our business and teams, as well as reinforce Google's commitment to the Affiliate channel. Together with our new colleagues at Google we are creating new opportunities for monetization, expansion and innovation in Affiliate Marketing.Within the next couple of weeks you will see some exciting changes to the user interface reflecting the new brand. The platform will continue to be hosted at www.ConnectCommerce.com, but will eventually migrate to a google.com product url.
[edited by: tedster at 1:54 pm (utc) on July 1, 2008]
[edit reason] fix link [/edit]
Sense of humor, irony or...?
[edited by: Bennie at 9:15 pm (utc) on June 30, 2008]
They just had to use the word "assimilate," huh? Sense of humor, irony or...?
Too funny. Whoever wrote the press release is probably in marketing and naively unaware of the evil doings of the Borg empire.
Too funny. Whoever wrote the press release is probably in marketing and naively unaware of the evil doings of the Borg empire.
Any affiliate using Adwords to make money would be wary to signup with Google's affiliate network (imho).
Any affiliate using Adwords to make money would be wary to signup with Google's affiliate network (imho).
I can see how that would be difficult to square the circle, but that really depends on how affiliates change add value by mashing up content or adding their own or controlling a niche.
The logical endpoint here is that Adsense is largely replaced with Affiliate based revenue instead of click based revenue.
The logical endpoint here is that Adsense is largely replaced with Affiliate based revenue instead of click based revenue.
As both an AdSense publisher and an affiliate marketer I can leverage both, but I really don't want to see some sort of mucked up two-headed hybrid.
don't want to see some sort of mucked up two-headed hybrid.
Amen to that!
when they find the ad converts at a certain CPA they can blend it with the other ads
I have a little knowledge about Affliate Marketing. However, I have a good knowledge in SEO. Can anyone guide me as to how I can participate in this ?
The logical endpoint here is that Adsense is largely replaced with Affiliate based revenue instead of click based revenue.
Not at all. They're different tools for different purposes. Many advertisers and Web publishers already profit from a combination of CPC advertising and affiliate programs--and display advertising, too, for that matter. So why not Google? It's only common sense for Google to want a piece of all the action, not just the CPC portion.
maybe Google can run them both ways, first on a separate track and when they find the ad converts at a certain CPA they can blend it with the other ads...
I would not be at all surprised to see this happen.
To me, the question is, will they give the publisher separate stats for the CPA ads. Or will they just keep the publisher in the dark about whether or not there are any CPA ads running at all or how CPA ads on their site are performing, if they do run.
