Forum Moderators: open
Google Pressurises Sweden To Drop The Word "Ungoogleable"
The Language Council of Sweden has dropped the term "ungoogleable" from its list of new words, following pressure from Google to adapt its definition to something more flattering for the company. According to Sveriges Radio, Google wanted the meaning of the term ogooglebar — which describes something "that you can't find on the web with the use of a search engine" — to be altered so that it would only describe searches performed using Google's own search, something that the Language Council was not willing to do.
Language Council head Ann Cederberg said engaging Google's lawyers took "too much time and resources," prompting it to remove the phrase from its 2012 list of new words. But that won't be the last you hear of it. Cederberg is well aware that "ungoogleable" is already a popular word in Sweden, and Google will not be able to stop locals from using it.Google Pressurises Sweden To Drop The Word "Ungoogleable" [theverge.com]
Google wanted the meaning of the term ogooglebar — which describes something "that you can't find on the web with the use of a search engine" — to be altered so that it would only describe searches performed using Google's own search, something that the Language Council was not willing to do.
...something "that you can't find on the web using Google"
...something "that you can't find on Google".
they need to keep "google" from being used generically to describe search
Searches related to ungoogleable
ungoogleable words
ungoogleable quiz
ungoogleable puzzles
ungoogleable band names
ungoogleable man
ungoogleable pub quiz
ungoogleable trivia
ungoogleable riddles
#1 Urban Dictionary: ungoogleable
www.urbandictionary.com/define.php?term=ungoogleable&defid=1283366
#2. ungoogleable a word, phrase, name, person, place, or thing that is unable to be found on google, which means that it probably doesn't exist or is so rare that ...
Word Spy - ungoogleable
www.wordspy.com/words/ungoogleable.asp
n. A person for whom no information appears in an Internet search engine, particularly Google. —adj. Also: unGoogleable, ungooglable, unGoogle-able.
It's a trademark issue. To protect their Google trademark, they need to keep "google" from being used generically to describe search.
Google Pressurises
"Thou shalt not take the name of the Lord thy Gooogle in vain"