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Is VIDEO the final frontier?

Are you producing video? more specifically: are you the star?

         

explorador

6:44 pm on Jul 29, 2025 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Hi, I've created original content since 1998, my text and mostly pictures have later appeared on newspapers, magazines, even on TV. Like many of you, I've found my content being cited on publications and books (thankfully), and there is people who have great manners who have asked permission to use my content.

Just like many of you around here.

In many ways, many of us are (or became) some sort of authorities on certain topics, this means people have come to us to ask for our opinions, feedback, or references, be it formally for studies, publications, articles, whatever, or just personal stuff like friends, or people trying to organize tours, trips, etc.

But things have changed, VIDEO seems to be king,most of what people tell me about these days comes from videos they watched, not so much about things they read. I have experience shooting and editing, and created some short documentaries, but... these things require LOTS OF WORK.

Yet, some people just want to watch "you" (or some friendly face) talking while sitting there, or walking. It's not the best example, but it's actually a good one: Tom Scott.

The thing is, some people want to be the stars, they do want to appear on camera. Some are willing to experience the usual backlash (you are ugly, you speak funny, etc, or the harassment, you are pretty! call me!

Besides, video pays, it gets you ROI, people want to watch it, it's easy to monetize... and difficult to steal or copy (at least not that easy as text).

I don't see myself doing any of these things. One day I thought... what about hiring someone to be the face? or... hiring diff people for diff videos? but I feel lazy about it.

Just wondering. Have you thought about jumping to video? podcast seem like a better idea, easily actually.

Kendo

8:38 pm on Jul 29, 2025 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Everyone has a video recorder in their pocket these days. If anything out of the ordinary happens anywhere, it gets recorded.

There seems to be a lot of wanna-be "influencers" out there and there is no shortage of short stories and videos to watch for pastime.

When my partner gets onto Facebook she sits there for hours playing "reels" one after the the other. I am in the same office and find it hard to concentrate on what I am doing. But I have noticed that the bulk of them are using the same voice over which makes me wonder... are they made by the same people or are they all using the same script to voice service?

We see a lot of AI generated stuff and some are ugly enough to look real.

tangor

10:18 pm on Jul 29, 2025 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Starting in the 1980s "screen time" began to take over. We've got near two generations that have grown up with it FOR COMMUNICATION. Back in the day watching TV (1950-1970) was entertainment or babysitting, but since the 80s real communication started to happen ON SCREEN.

People these days are used to it. Heck, many folks even face chat over phones instead of "just talking".

Genetically, as a species, we are hard-wired to visual and sound cue (add smell, touch and feel, and all the bases are covered!). These are the instinctual reactions which don't require that gray lump behind eyes and between ears to SENSE the world around.

Making pictures is easy enough. One can draw, paint, photograph.... but TELLING STORIES and CREATING EDUCATIONAL CONTENT is a completely different kettle of fish. All of us can do it to some extent, Eastman/Kodak proved that at the turn of the previous century, but FEW can do it WELL.

If the web goes video for all content then it will look like those infomercial stations on broadcast and cable tv. Yuck! Else it will look like podcasts galore, with VERY FEW with more than a hundred viewers each. A new technology will have to be developed to "index" VIDEO for retrieval as the current web operates and that's not going to be easy to accomplish.