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Content strategy for highly competitive niche

         

Akash

2:54 am on Jun 22, 2022 (gmt 0)

10+ Year Member



What would work betttrfor SERPs? 10 x1000 words articles? Or 5x 2000 words (ongoing basis). Thank you.

engine

8:10 am on Jun 22, 2022 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



What's best for your target audience? Would people read 2,000 words? Of course, it really depends on your site topic.

Let me try to explain: If you're writing papers for medical research you're probably going to have much longer documents.

Without knowing more, i'd probably lean towards more frequent updates. Google loves fresh content.

Akash

9:18 am on Jun 22, 2022 (gmt 0)

10+ Year Member



health niche, supplements.

engine

9:21 am on Jun 22, 2022 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



In which case, I recommend regular, fresh content.

robzilla

9:57 am on Jun 22, 2022 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Neither search engines nor your users care about the number of words in your articles.

tangor

10:31 am on Jun 22, 2022 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Always write for the user, forget SEO in that regard!

SEO content reads like SEO content and everyone knows what that sounds/reads like. Write to the target audience, just as if they were in the room having a cup of coffee with you.

Akash

3:48 pm on Jun 22, 2022 (gmt 0)

10+ Year Member



But one needs organic traffic for affiliate income, and readers too. Do long-form articles perform better in SERPs?

not2easy

4:11 pm on Jun 22, 2022 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Look at your best performing pages and see whether it has primarily long or short articles. Really, the number of words has no meaning, it is not worth counting the words.

If there was a winning format, every site would use it. There is no winning format. It depends on how your visitors engage, return and refer others. If that is not happening, a defined number of words per article will not make it happen.

Akash

4:21 pm on Jun 22, 2022 (gmt 0)

10+ Year Member



yes, you are right. :)

TrishaG

12:11 pm on Jul 8, 2022 (gmt 0)



Content length matters but that doesn't mean you start focusing on Length.
It depends how well your readers are enjoying your content. To do this you have to

  • Research on your niches
  • Research your keywords
  • Structure of your content
  • Relevant images
  • Good Readability
  • Proper Keyword Distribution, and many more..
  • Dimitri

    6:26 pm on Jul 8, 2022 (gmt 0)

    tangor

    2:00 am on Jul 9, 2022 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



    You write as many words as necessary to fulfill the intent of the article/page. No more, no less.

    On the other hand, take into consideration the attention spam of your likely users, their literacy level, or their engagement with your topic.

    Rocket scientists have one level of interest.

    Rock 'n' Rollers have a different level of interest.

    Either requires a different approach in language and complexity.