Forum Moderators: rogerd
The upside, from a pure search or marketing perspective (let's leave "community" to one side for now) is lots of differing content. Differing in terms of words used, writing style and subject matter. Long tail fodder.
What have you done to lessen the management time that you spend on your forum, while at the same time maximise the long tail benefit?
Exclusivity of membership [webmasterworld.com] could be one option. Any others?
TJ
I'm not sure if exclusivity will serve that purpose. While it may keep moderation needs lower, it will also reduce your content generation. A million monkeys may not come up with a Shakespeare play even in a million years, but a few thousand members will generate more content, and different content, than a few hundred carefully selected ones. I hasten to repeat that if one starts a community to generate content, it's not likely to become a community at all.
I hasten to repeat that if one starts a community to generate content, it's not likely to become a community at all.
I completely agree Roger, but I wanted to put that to one side for the moment and look at the long tail benefits, which do exist. Let's take, as the example, an existing forum that already has its community well and truly established and the website owner is looking at potential marketing strategies.
